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Welcome to the Bitcoin Infinity show, brought to you by Bitbox, the

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Bitcoin advisor, and Shoppingbit.

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Check out bitcoininfinity.

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com for our books, merch, and all other things Bitcoin Infinity.

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LFG.

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George, welcome to the Bitcoin Infinity Show, thank you for joining us.

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Thank you, Luke.

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Thank you, Knut.

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Good to have you here, George.

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to be here, yeah.

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you're here to tell us about the city that I was most surprised by ever.

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Like, I've never heard of the city before I went to Bulgaria, like, it's like

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two and a half years ago, almost now.

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Yeah, time flies.

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So Plovdiv, Bulgaria, which was amazing, this rich, You Thousands of years of

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history plays with a lot of different eras and different styles of architecture

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and stuff, really enjoyed Plovdiv, and uh, you have a football team there.

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Yeah, yeah, indeed.

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Please give us the story about George and Plovdiv and

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Yeah, sure.

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Plovdiv.

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Sure, sure.

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So, um, Plovdiv is, uh, well, I would say it's the oldest living city in

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Europe, so continuously inhabited.

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Like you say, not many people know it.

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I guess, like, we don't have good enough marketing, uh, but, that's probably

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part of my job right now, right?

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To spread the word about it.

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so it's, uh, like the second largest city in the country.

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And, uh, yeah, it's, uh, it's just this, uh, it's very, like, I love how

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you put it because like, almost nobody has really heard of Plovdiv, right?

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Most people, when they hear of Bulgaria, they've probably heard of Sofia at most.

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but Sofia is, yeah, it's, it's okay, but Plovdiv is kind of the chill

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place, Plovdiv is the, the place that is actually worth visiting, the place

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where, which is kind of the most, uh, yeah, people, people just enjoy doing

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it, uh, enjoy, enjoy going there.

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I was born there, right?

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and, uh, grew up there till 18 or so, then, uh, Studied,

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lived in Sofia most of the time.

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And, um, last year, uh, in kind of summer, I was already kind of deep

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into way, way deeper into Bitcoin.

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I decided I'm going to go full time into Bitcoin, just commit all

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my time in Bitcoin at the time, educating, uh, publishing books

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in Bulgarian about Bitcoin, um, creating my own educational platform.

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And then I got, uh, Uh, reached out and connected really to the owner of

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the football club in the city, which is also the oldest football club in

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the country, Botev Plovdiv, um, who was, um, well, he got introduced into

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Bitcoin himself and he realized it's going to be a very big, uh, project.

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You know, going to play a central role in where the world is going.

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What is this the owner of the club?

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That's right.

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Yeah.

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The owner of the club.

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and he was like, Hey, like, I think we can do something unique with, with Bitcoin

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because, uh, you know, we being, uh, like, like the club is really a company, right?

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It's a business on the one hand, but it's a special type of business, right?

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Because it's, um, you know, it's not where just you produce

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a certain product or service.

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It's really a living organism where people are involved into it, you know, for,

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for kind of like very emotional reasons.

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Like people feel like it's their own and it's not like a small group of people.

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It's a very large group of people.

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In our case, like we have tens of thousands, arguably like more than a

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hundred, 200, 000 like people who care, who watch, you know, who follow the club.

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And so on the one hand, like there's many different ways in which we can

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look into this, but on the one hand.

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It's for me, what really inspired me and what got me like, Oh my God, like,

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is this really happening is that we can bring the conversation about Bitcoin

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from a completely different angle into society to a group of people who for the

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most part would never really They would like this, they would never listen to

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podcasts like this, they would never get to any of the kind of places and things

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we listen to, watch, consume, right?

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and uh, just yesterday it was kind of like we had this conversation, it's

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like, people go, You know, uh, people go kind of for bread and circus, right,

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yeah, yeah.

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for the games.

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That's what really football is, right?

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It's fun and it's emotion, it's enjoyment, but then we push

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them censorship resistance and uh, and, and hard money, right?

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And we don't really push it, you know, that's the thing, right?

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Because are like consistently, progressively, gradually over time,

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introducing it and finding the best way and the most appropriate

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way to, um, yeah, plant that seed.

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To the minds of the people, into the views of the people and,

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and, uh, and so on and so forth.

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So, so it's really like, you know, what we're trying to build

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is, um, we feel we're in a very privileged position, right?

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Uh, because we've been, um, yeah, the first really professional sports club

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globally, I would say, to have, uh, crypto Bitcoin, you know, people, departments,

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who is actually full time employed to, you know, think of a way to grow the

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business, to think of a way to integrate Bitcoin natively, within the various

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aspects of, of, of the organization, which obviously initially includes like

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accepting payments and so on and so forth.

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But, um, but there's so much more you can do exactly with this type of, Like

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organization, again, like not, not, not just a business in a traditional sense.

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Yeah.

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And, uh, won the league, right?

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Is that, is that right?

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Yeah, man, like it's, uh, yeah, so we, um, when I started last

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year, things were super bad.

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Like exactly one year ago, I was there for the, for one of the first games.

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It was horrible.

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Like, I was like, okay, this is a great idea, but if the team is doing so bad

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and if, uh, if they keep losing and if the fans keep getting, you know,

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being unhappy, Um, it's not gonna go anywhere, but still, I gave it

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a, I gave it a go, right, because I was like, okay, I just hope that the

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sports side guys are going to do their, their part, and I have my opportunity

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here, um, to, to just like push, to educate, to, To do what, what, what

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life is giving me an opportunity to do.

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And, uh, very fortunately, as we started working, the team started

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performing better and better and better.

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We got a completely new coach.

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We got a new sports director.

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We, we had a lot of key staff changes across the organization,

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which, Um, relatively quickly started showing results.

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So, uh, yeah, like, 10 months later in May, we won the Bulgarian Cup.

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Is that the cup or the league?

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Like, uh,

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it's the cup, it's the cup.

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So, so, I was saying, like, we started very bad in the league.

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And so, we were doing better and better, but still, like, we

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finished 9th in the league out of 16 clubs at the end of the day.

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But which was still okay, because, like, when I joined, like, we were, like,

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Worried about relegation or something like that?

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there.

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I mean,

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We're complete, uh, like I've tried to take an interest to football,

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but like, uh, my ADD just, the brain just wanders away after five minutes

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and I can't concentrate anymore.

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So I don't

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a basketball fan.

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Am I now?

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Uh, so, uh, what's the difference between the cup and the league?

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Let's begin there.

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That's, that's how much of a football noob I

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So, so pretty much in every country is the same, right?

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You have a league or a championship where you have, in our case, 16 teams, and every

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team plays twice against every other team.

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So home game, away game, and then, you know, you either win three points

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when you win, or you lose, or you draw, and you, you, you win one point.

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And then, so after you play, after you play, in our case,

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this, what is it, games?

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You know,

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30.

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yeah, about 30.

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Yeah, right.

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You're better than Matt, it's obvious.

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So, um, so once you play these 30 games, um, you, um, yeah, like the

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team with the most points wins, right?

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Whereas, uh, the cup is direct elimination

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So quarterfinals, semifinals, all that.

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exactly.

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So it's the easier way.

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So this was the way for us to due to the bad start of the season.

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This was the way for us to, to achieve something in this season and to achieve

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something important because what the Cubs gives us as an opportunity and gave

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us was to play in the European Leagues.

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So UEFA Leagues.

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And we just did that.

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We played six games.

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Uh, for the Europe, uh, Europe League and the Europe Conference League.

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Okay.

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But to, to be in the champions league, that's a totally, you have to, yeah, yeah.

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You have to win the league and you have to win all sorts of stuff.

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Like how does that work?

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yeah.

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You have to win the league.

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And then in our case, so in every country it's different, but in our

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case, we have to win, like we go to qualifications for the Champions League.

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So it's like, I mean, three to four games.

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And if we win that, we go to the Champions League.

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Alright,

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That's the current state of affairs, although that can change over the years.

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alright, uh, it all makes sense to me now, that's a lie, but anyway.

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No, uh, I'll definitely, we'll acknowledge here that I'm more of the, the sports

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fan, uh, generally here, and I, I follow football, I like, uh, I like European,

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uh, football, uh, well, and obviously I'm using the correct, uh, term despite

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my, um, my pseudo American accent, uh.

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Yeah, anyway, um, uh, no, it's fantastic to see, and I mean,

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yeah, for the non sports fans, uh, listening to this, I get that

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Well, I am a sports fan, it's just that Starcraft 2 is my sport, and yeah, yeah,

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yeah,

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eSports.

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yeah, yeah, so I watch, watch Starcraft 2 games.

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That's what I do for procrastination sometimes.

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valid sports, I'm not going to compare it to other things that aren't

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breakdancing?

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Is that a valid sport?

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Breakdancing is, um, hmm, interesting.

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I think anything with points, that judges give points, is kind of not

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really a sport, it's an activity.

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yeah.

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but, yeah, anyway,

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thing to do.

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is a thing to do, yes, definitely, but back to, back to, um, um, Botev Plod, is

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it Botev, Botev, what's, what's, Botev, Botev Plod, yeah, so, so, um, yeah,

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yeah, like, the, the, the achievement, winning, winning the cup, I mean, the,

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The cups are sort of more difficult.

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They're both difficult in their own way, right?

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Like, the cup, you lose one game, you're out, basically, right?

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But, I mean, the league is like this endurance, uh, achievement, right?

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You have to perform well over the course of the whole season.

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But the cheat code, so to say, and I probably subconsciously used the other

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football team's terminology, who's in the space, Real Bedford, um, The, the idea

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right, if, if I'm getting it, is that you guys would, would keep the Bitcoin in the,

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in the, the treasury, the, the company, and then over the course of time it's just

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gonna do the number go up thing and, and the, the club will have more resources.

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Right.

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Is that, is that the idea you're thinking with the, the bitcoin strategy?

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There's actually many, many things to it.

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And this is kind of the most, let's say, vanilla type of approach.

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Yeah, like just buy Bitcoin and hold it on the balance sheet,

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which is, which is great.

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But there's actually so many other things you can do.

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And that's where, because if you just do that, frankly, like, I mean, you

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don't need me involved, right, much.

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I mean, just call Coinbase, whatever, wire the money, crack in and, you know, buy.

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but with us it's like, really, uh, we see a huge opportunity to, first of

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all, align our brand with the Bitcoin brand, which is a royalty free, uh,

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The biggest brand in finance, for sure.

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One, uh, like it's going to be the biggest brand in the world for sure at some point.

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Right.

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So that's, that's one play.

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And to do this, it's not enough for you to just buy Bitcoin

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and hold it on a balance sheet.

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It's what you need to do is proof of work, right?

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You need to do things that nobody has ever done.

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You need to really kind of be creative.

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Uh, and, and, um, to push the boundaries of what anyone

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has ever done before, right?

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So, so that is, uh, that is my kind of job and it's a lot of, um, a lot of just

232
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like, let's, let's think of what, what new things we can do with Bitcoin and sports

233
00:12:12,521 --> 00:12:14,101
and football that nobody has ever done.

234
00:12:14,611 --> 00:12:18,291
Just because others are focused on the short term things, they're focused

235
00:12:18,291 --> 00:12:23,655
on, You know, hitting those, those quick wins, those quick goals, which

236
00:12:23,655 --> 00:12:28,705
is why, for example, like a lot of the sports and, and that have, you know,

237
00:12:28,705 --> 00:12:32,325
interact, they haven't really interacted outside of Bedford with Bitcoin, right?

238
00:12:32,325 --> 00:12:35,855
It's mostly been crypto because it's just, okay, let's make some quick money.

239
00:12:36,295 --> 00:12:36,795
Um,

240
00:12:36,820 --> 00:12:39,030
usually, it's usually just sponsorships, right?

241
00:12:39,180 --> 00:12:39,590
yeah,

242
00:12:39,655 --> 00:12:40,105
yes.

243
00:12:40,185 --> 00:12:44,195
Um, and for us, because on the one hand, like, we're not

244
00:12:44,205 --> 00:12:46,315
like Manchester United, right?

245
00:12:46,335 --> 00:12:47,235
We're not Chelsea.

246
00:12:47,235 --> 00:12:49,675
So we don't have that much to monetize immediately.

247
00:12:49,685 --> 00:12:51,205
Like we're a large club, but.

248
00:12:51,903 --> 00:12:56,013
You're a large club in a local league, which is, which is different from the,

249
00:12:56,033 --> 00:12:59,263
it's not one of the leagues that is internationally positioned like that.

250
00:12:59,283 --> 00:13:02,963
But, but, I mean, the, the difference between you guys and Bedford that I,

251
00:13:03,003 --> 00:13:04,503
that I think is, is really interesting.

252
00:13:04,513 --> 00:13:07,983
Like, McCormack, what he, Peter McCormack, what he's doing, I mean,

253
00:13:07,983 --> 00:13:11,613
he's, he's taking a club from the bottom and aiming for the top.

254
00:13:11,633 --> 00:13:13,653
But who knows how long that's going to take him to get there, right?

255
00:13:13,653 --> 00:13:16,093
But you guys are already in the top of your league, right?

256
00:13:16,103 --> 00:13:17,153
Like, in the top league.

257
00:13:17,453 --> 00:13:20,333
right, yeah, and also there's, there's different in this,

258
00:13:20,333 --> 00:13:21,643
we're in the top of our league.

259
00:13:22,503 --> 00:13:26,403
My goal, personally, is to go to Champions League, but this is very hard, right?

260
00:13:26,663 --> 00:13:29,853
Because, like, okay, when you start from Peter's ground, like, it's easy,

261
00:13:29,853 --> 00:13:33,293
okay, every year you level up, you level up, or, I mean, I'm not gonna say it's

262
00:13:33,293 --> 00:13:37,943
easy, but it's easier than, uh, than once you're, you know, at our level.

263
00:13:38,618 --> 00:13:42,528
For us, it's important to play currently every year in European leagues like

264
00:13:42,528 --> 00:13:47,528
we've done so far and to every year consistently, like, increase the level

265
00:13:47,528 --> 00:13:51,975
of the sports, level of the business department bit by bit, and, but like

266
00:13:52,155 --> 00:13:57,240
breaking that point where we, you know, win the league, Where we win several

267
00:13:57,240 --> 00:14:00,650
more games and enter the Champions League, that, that's really hard.

268
00:14:01,030 --> 00:14:04,570
I mean, because you're already at that stage where everybody, like,

269
00:14:04,580 --> 00:14:06,300
so many teams are so strong, right?

270
00:14:06,640 --> 00:14:11,280
So it's um, it takes just a lot of ingredients for you to, to,

271
00:14:11,330 --> 00:14:12,630
to hit, uh, in order to win.

272
00:14:12,690 --> 00:14:13,560
But we're gonna get there.

273
00:14:13,790 --> 00:14:17,170
and does the club self custody it's bitcoin?

274
00:14:17,200 --> 00:14:20,710
And if so, is it a something out of 11 multisig, that

275
00:14:20,710 --> 00:14:22,830
sounds like a football thing?

276
00:14:23,010 --> 00:14:23,590
Why so?

277
00:14:23,660 --> 00:14:24,760
Ah, yeah, an 11?

278
00:14:24,790 --> 00:14:26,030
Nah, nah, fuck that.

279
00:14:26,190 --> 00:14:26,420
I mean

280
00:14:28,570 --> 00:14:32,340
Nah, even, even 7 Motosick is a, is a killer, but no.

281
00:14:33,195 --> 00:14:37,835
Um, yeah, I can't really speak too much about this at this point.

282
00:14:37,845 --> 00:14:38,145
Yeah.

283
00:14:38,215 --> 00:14:41,191
Um, but, um, but yeah, I mean,

284
00:14:44,971 --> 00:14:46,531
we do, of course we do self custody.

285
00:14:46,531 --> 00:14:50,351
So that's, that's the approach that we've chosen with kind of a lot of,

286
00:14:50,371 --> 00:14:55,501
um, we've chosen to go really pure, pure Bitcoin in terms of the strategy.

287
00:14:55,601 --> 00:14:57,911
And that's how we set ourselves apart.

288
00:14:57,921 --> 00:15:01,211
That's how we believe we win the long game because for instance,

289
00:15:01,211 --> 00:15:03,961
like we Bitcoin with BTC pay server.

290
00:15:04,491 --> 00:15:07,571
Which in my mind they don't even have competition.

291
00:15:08,061 --> 00:15:12,521
It's the only like, real, solid, autonomous, sovereign

292
00:15:12,551 --> 00:15:13,701
way to accept payments.

293
00:15:13,911 --> 00:15:18,681
And it's also the way which makes sense for like, Frankly, any standard business,

294
00:15:18,931 --> 00:15:25,081
because like, man, we're selling scarves, we're selling, um, membership boat cards,

295
00:15:25,081 --> 00:15:30,661
we're selling jerseys, we're selling basic merch, and if we are to sell it with

296
00:15:31,321 --> 00:15:36,831
basically any other service out there, outside of BTC Pay Server, we have to

297
00:15:37,231 --> 00:15:41,061
basically, uh, indirectly do KYC, right?

298
00:15:41,111 --> 00:15:44,711
Like, we have to go through KYC, we have to go through KYB, which

299
00:15:44,711 --> 00:15:47,051
is ridiculous, um, in my mind.

300
00:15:47,481 --> 00:15:51,691
And so, um, so that's why we're exceptionally thankful to B2C Pay

301
00:15:51,691 --> 00:15:53,721
Server guys, uh, for what they've built.

302
00:15:53,861 --> 00:15:57,981
Uh, it's been like an absolute pleasure to, um, to use their

303
00:15:57,981 --> 00:15:59,291
product, to use their service.

304
00:15:59,731 --> 00:16:04,321
Uh, we have, you know, outside of B2C Pay, we, uh, we are the

305
00:16:04,321 --> 00:16:05,791
first, uh, sports club on Nostr.

306
00:16:06,191 --> 00:16:10,691
Where, uh, we have, uh, actively been posting, exploring, you

307
00:16:10,691 --> 00:16:12,031
know, meeting people here.

308
00:16:12,441 --> 00:16:15,751
Kind of thinking of what we could do from our angle again,

309
00:16:15,761 --> 00:16:17,451
like first, first time on Nostr.

310
00:16:18,081 --> 00:16:23,291
Um, we have partnered with, uh, Aqua, JAN3's Aqua wallet, which

311
00:16:23,291 --> 00:16:25,651
has a, a Botive skin mode now.

312
00:16:25,701 --> 00:16:29,211
So if you go to settings, you can turn Botive mode and then it turns into

313
00:16:29,211 --> 00:16:32,801
the colors of the club and, you know, have the picture of the stadium there.

314
00:16:33,291 --> 00:16:34,001
Um,

315
00:16:34,056 --> 00:16:39,376
I'm using Aqua right now because, uh, uh, usually I like to use Aqua as like a

316
00:16:39,376 --> 00:16:44,526
sort of a middle wallet, uh, uh, because it's still slightly slower than other

317
00:16:44,526 --> 00:16:48,416
lightning wallets because they, they, the, everything actually lives on, on liquid

318
00:16:48,416 --> 00:16:51,076
and then they, they, uh, go out via bolts.

319
00:16:51,356 --> 00:16:55,506
Uh, so it's slightly slower than a faster, um, like, like than other,

320
00:16:55,536 --> 00:16:57,666
um, more direct lightning wallets.

321
00:16:57,806 --> 00:16:59,766
And so usually when I come to a conference, I'm going to

322
00:16:59,766 --> 00:17:01,406
load up a, like a temporary.

323
00:17:01,706 --> 00:17:04,976
I don't know, Blink or something like that, but I forgot to do that, so

324
00:17:04,976 --> 00:17:07,226
I'm just using my Aqua wallet, and you know what, it's been great here,

325
00:17:07,226 --> 00:17:11,266
it's been working, uh, so yeah, we're big fans of Aqua wallet and what

326
00:17:11,471 --> 00:17:13,051
Yeah, and a BTC pay server.

327
00:17:13,051 --> 00:17:17,231
I mean, uh, we can echo everything you said that we, BitcoinInfinity.

328
00:17:17,261 --> 00:17:20,381
com, like, and the store here We just fired up.

329
00:17:20,381 --> 00:17:23,191
Everything is powered by a BTC pay server, and we just love it.

330
00:17:23,861 --> 00:17:24,321
Yes.

331
00:17:24,616 --> 00:17:26,626
So what was your question about, uh, Aqua?

332
00:17:26,961 --> 00:17:29,041
If yours is on BOTEV mode.

333
00:17:29,576 --> 00:17:32,716
Uh, I don't think I've gone into the settings and changed it to Vaudev mode,

334
00:17:32,716 --> 00:17:34,166
I'll have to do that, maybe we'll take

335
00:17:34,271 --> 00:17:35,031
It's dark mode,

336
00:17:35,101 --> 00:17:35,641
but cooler.

337
00:17:35,871 --> 00:17:37,341
Doc dark mode, but cooler.

338
00:17:37,371 --> 00:17:37,611
Okay.

339
00:17:37,641 --> 00:17:37,851
Okay.

340
00:17:37,851 --> 00:17:39,561
Actually that's a, that's a, that's a good point.

341
00:17:39,561 --> 00:17:40,281
That's a good point.

342
00:17:40,401 --> 00:17:40,521
Yeah.

343
00:17:40,521 --> 00:17:43,641
We'll take a, we'll take a picture after, uh, after the episode and we'll

344
00:17:43,641 --> 00:17:48,271
de proof, proof of bot, uh, bot e mode, and, uh, uh, post that on Nostr.

345
00:17:48,291 --> 00:17:48,981
How does that sound?

346
00:17:49,101 --> 00:17:49,761
Let's go.

347
00:18:49,956 --> 00:18:50,226
Yeah.

348
00:18:50,226 --> 00:18:51,286
Nostr.

349
00:18:51,306 --> 00:18:56,686
Um, is there a connection there between both a plot and Nostr while

350
00:18:56,686 --> 00:18:58,096
you're doing Nostr stuff as well?

351
00:18:58,593 --> 00:18:58,783
Yeah.

352
00:18:58,783 --> 00:19:06,488
Well, look, um, a lot of these things is like, so What Botev Plovdiv stands

353
00:19:06,488 --> 00:19:11,218
for, um, very importantly, so the club was named after Hristo Botev, who's, uh,

354
00:19:11,648 --> 00:19:16,638
like, one of the most Bulgarians, if the most famous Bulgarian revolutionaries,

355
00:19:16,638 --> 00:19:20,468
like, historical figure, uh, he was a poet, he was a revolutionary, he fought

356
00:19:20,468 --> 00:19:22,108
for Bulgaria's freedom back in the day,

357
00:19:22,406 --> 00:19:24,296
Which, which day, which, what day did you

358
00:19:24,481 --> 00:19:29,361
uh, 110, uh, what is it, like, 50 years ago or so?

359
00:19:29,391 --> 00:19:29,701
Yeah.

360
00:19:30,156 --> 00:19:30,246
Mm-Hmm?

361
00:19:30,286 --> 00:19:30,466
Okay.

362
00:19:30,466 --> 00:19:30,976
So, so

363
00:19:30,996 --> 00:19:31,761
before the Commes.

364
00:19:32,026 --> 00:19:33,226
ottoman, uh,

365
00:19:33,686 --> 00:19:34,316
Yeah, yeah, yeah.

366
00:19:34,316 --> 00:19:37,806
He, he, he, he fought for the, for the liberation of Bulgaria

367
00:19:38,056 --> 00:19:39,266
from, from the Ottoman Empire.

368
00:19:39,746 --> 00:19:43,926
And a lot of what he stands for is this fight for freedom, his fight for liberty.

369
00:19:44,266 --> 00:19:48,196
Um, and this, this lives until this very day into the identity of the

370
00:19:48,196 --> 00:19:51,611
club and to what we stand for into the songs, into the, into the music.

371
00:19:51,781 --> 00:19:56,821
Um, you know, um, the kind of like what, what our fans also resonate

372
00:19:56,861 --> 00:20:00,391
with, um, and, and what they sing like in many, in many ways.

373
00:20:00,391 --> 00:20:00,631
Right.

374
00:20:00,841 --> 00:20:08,171
So, um, Freedom of speech, freedom of, uh, of like freedom in general is, is

375
00:20:08,191 --> 00:20:13,021
a value that is deeply ingrained into kind of like what the club stands for.

376
00:20:13,381 --> 00:20:15,991
Um, and, uh, you know, that's why I'm into Bitcoin.

377
00:20:16,211 --> 00:20:17,051
That's why I believe.

378
00:20:17,051 --> 00:20:20,281
And that's, that's why I saw this even bigger opportunity.

379
00:20:20,281 --> 00:20:21,731
Oh my God, like, how is this happening?

380
00:20:21,741 --> 00:20:24,581
There's so many, sometimes, you know, some like weird things happen

381
00:20:24,581 --> 00:20:29,091
in life and you have no explanation why and how all these things align.

382
00:20:29,101 --> 00:20:32,091
But, but for me, it's like this club was made really to.

383
00:20:32,390 --> 00:20:35,170
to be aligned with BOTEF and to be, uh, to, to, to be aligned

384
00:20:35,180 --> 00:20:36,300
with Bitcoin and with Nostr.

385
00:20:36,300 --> 00:20:39,710
If I look at all the other clubs in Bulgaria, right, like just in Bulgaria,

386
00:20:40,490 --> 00:20:44,560
none of the others, like, there's no this contextual historical background

387
00:20:45,050 --> 00:20:47,470
that you can make these connections.

388
00:20:47,770 --> 00:20:50,460
But with us, we have it, and what a chance that, like, we have this

389
00:20:50,460 --> 00:20:54,430
owner, and he got, like, introduced to it, and then we got connected.

390
00:20:54,430 --> 00:20:56,110
Like, how the hell does this happen, man?

391
00:20:56,170 --> 00:20:56,610
I don't know,

392
00:20:56,868 --> 00:21:01,208
We like to say this, the surreal doesn't end, you know, and like, uh, my, my whole

393
00:21:01,218 --> 00:21:05,088
story, I've been talking about this, uh, at the, the conference here is like two

394
00:21:05,088 --> 00:21:08,588
years ago was the first time I ever met Bitcoiners here in Baltic Honeybadger.

395
00:21:08,588 --> 00:21:12,058
We, we met for the, for the first time, uh, all three of us, uh, met

396
00:21:12,058 --> 00:21:14,988
for the first time two years ago, I've been in Baltic Honeybadger and it's

397
00:21:14,988 --> 00:21:17,358
like, things, things happen so fast.

398
00:21:17,358 --> 00:21:20,228
Uh, I've, I've, uh, I've thought it was been awesome just following,

399
00:21:20,278 --> 00:21:22,248
uh, what you've been doing with the, the club and the story.

400
00:21:22,248 --> 00:21:25,328
So great to, Great to get to talk about it, but, uh,

401
00:21:25,753 --> 00:21:25,993
Yeah.

402
00:21:25,993 --> 00:21:28,603
No, for, for me, like really the, the most exciting part

403
00:21:28,603 --> 00:21:30,523
is really even coming forward.

404
00:21:30,523 --> 00:21:36,103
So, uh, because, so now it's been, so we, a long, we announced,

405
00:21:36,373 --> 00:21:39,613
uh, publicly that we're doing this, uh, 31st October last year.

406
00:21:39,643 --> 00:21:43,063
So the anniversary of the, of the, uh, Bitcoin White paper,

407
00:21:43,633 --> 00:21:45,643
um, we've built a lot right.

408
00:21:46,973 --> 00:21:49,673
And very, very importantly, I'm super proud, like, I don't know if you saw

409
00:21:49,673 --> 00:21:54,783
this, but like a month ago, we played on European League, the UEFA League with

410
00:21:55,053 --> 00:22:00,933
Bitcoin straight on our jerseys, which was like, like, when I saw this, I'm like,

411
00:22:01,663 --> 00:22:03,743
dude, it's crazy that this is happening.

412
00:22:04,013 --> 00:22:07,553
But, but the best is really yet to come, like, like we like to say.

413
00:22:07,733 --> 00:22:13,283
Um, so I, I think we, we're, we have, um, we have still so much more to do.

414
00:22:13,313 --> 00:22:17,103
So for me, the next big part, which I'm super excited about literally in

415
00:22:17,103 --> 00:22:19,103
the coming month as, uh, as I go back.

416
00:22:19,103 --> 00:22:22,393
So is to finally get some of our.

417
00:22:22,988 --> 00:22:27,228
Players or at least one or two to get to do something publicly about this,

418
00:22:27,438 --> 00:22:30,568
because at the end of the day, that's why for me, the more I do, the more

419
00:22:30,568 --> 00:22:34,558
I, uh, play in this arena, I realized this is really a Trojan horse for us

420
00:22:34,558 --> 00:22:39,658
to bring Bitcoin into the conversation, into the minds, like I said, of people

421
00:22:39,658 --> 00:22:43,148
who otherwise wouldn't and, and our players, you know, especially a few of

422
00:22:43,148 --> 00:22:44,878
them, they're really influencers, right?

423
00:22:45,293 --> 00:22:47,013
Um, a lot of people follow them.

424
00:22:47,013 --> 00:22:48,193
A lot of people respect them.

425
00:22:48,193 --> 00:22:54,853
And, um, and if they do, uh, you know, something meaningful, something cool,

426
00:22:54,853 --> 00:22:59,163
something impactful, this is going to have a huge impact onto our forwards.

427
00:22:59,373 --> 00:23:04,243
This could very well have impact onto, um, other sportsmen, other football

428
00:23:04,243 --> 00:23:05,573
people, other football clubs, right?

429
00:23:05,943 --> 00:23:08,293
Uh, so that's why I'm doing it, right?

430
00:23:08,373 --> 00:23:08,813
Really?

431
00:23:09,268 --> 00:23:12,928
No, this is fantastic, and actually this was exactly where I was hoping to go

432
00:23:12,928 --> 00:23:14,628
next, so thank you for queuing that up.

433
00:23:14,898 --> 00:23:18,148
But, no, no, the game theory of all this, right?

434
00:23:18,408 --> 00:23:24,098
Like, one club getting, Positioning as the, as the Bitcoin club in a league, uh,

435
00:23:24,128 --> 00:23:28,138
really means that eventually all the other clubs are going to need to adopt Bitcoin.

436
00:23:28,148 --> 00:23:31,118
If they're going to be able to compete, because if play playing

437
00:23:31,118 --> 00:23:33,948
out the game theory, number go up, whatever it is, Bitcoin strategy

438
00:23:33,948 --> 00:23:38,818
plays out, you guys are going to be the most financially capable club.

439
00:23:39,228 --> 00:23:44,498
Financially sustainable in not very long, you know, assuming everything plays out

440
00:23:44,498 --> 00:23:46,268
the way we're thinking it will, right?

441
00:23:46,368 --> 00:23:51,238
So, so other, other clubs then would become incentivized to also adopt Bitcoin.

442
00:23:51,308 --> 00:23:53,618
So what, what do you, what do you think about that?

443
00:23:53,628 --> 00:23:56,108
Like you, do you, do you see that, uh, happening as well?

444
00:23:57,093 --> 00:23:59,413
Yeah, I'm not really sure if it would happen to me.

445
00:23:59,753 --> 00:24:01,083
That fast, to be fair.

446
00:24:01,083 --> 00:24:06,433
Like, I think it's inevitable, right, obviously, but I think it, yeah,

447
00:24:06,443 --> 00:24:11,433
like, I think this definitely takes at least three, four years, maybe more.

448
00:24:11,713 --> 00:24:12,363
Um,

449
00:24:12,458 --> 00:24:13,628
That's, that's still pretty fast.

450
00:24:14,613 --> 00:24:15,443
yeah, I guess.

451
00:24:15,443 --> 00:24:19,983
I mean, I mean, like, okay, let me define it better.

452
00:24:20,003 --> 00:24:21,733
It takes three, four years.

453
00:24:21,808 --> 00:24:28,128
So, for other clubs within our league to start doing something like this, uh,

454
00:24:28,168 --> 00:24:34,168
maybe it takes less time for other clubs to realize it, but I think for them to do

455
00:24:34,168 --> 00:24:36,958
it, it also depends on our actions, right?

456
00:24:36,958 --> 00:24:40,188
So because like, we don't have like a treasury of microstrategy or something,

457
00:24:40,188 --> 00:24:42,128
so it's not, and we're not doing like a

458
00:24:42,258 --> 00:24:42,798
you don't?

459
00:24:42,818 --> 00:24:46,868
monthly like leverage on top of leverage on top of another leverage,

460
00:24:47,148 --> 00:24:49,878
you know, uh, we're not in, in Michael's privileged position.

461
00:24:50,483 --> 00:24:51,913
but we can do other cool things, right?

462
00:24:52,323 --> 00:24:57,423
Uh, one of the, um, so this is not yet live and this is not yet happening, but

463
00:24:57,453 --> 00:25:02,393
one of the, like two, two projects, let's say, I'm gonna briefly, like, tease here

464
00:25:02,393 --> 00:25:07,053
that, that I'm working on that I hope to have very large impact is first, uh,

465
00:25:07,183 --> 00:25:13,888
building this, uh, simple tool Uh, called like a Bitcoin, uh, football salary

466
00:25:13,888 --> 00:25:20,318
calculator that, uh, it's like really a DCA tool, but like looking back and like

467
00:25:20,738 --> 00:25:26,618
tailoring it to our niche where I want to, for us to visually and emotionally

468
00:25:26,888 --> 00:25:35,478
Show, um, to players, but also to fans of ours, like what Bitcoin could have

469
00:25:35,478 --> 00:25:39,468
done for their remuneration, if you look one year back in time, two years back

470
00:25:39,468 --> 00:25:43,718
in time, three years back in time, four years back in time, and for them to really

471
00:25:43,718 --> 00:25:45,848
realize, Oh my God, this is a no brainer.

472
00:25:46,128 --> 00:25:46,308
Right?

473
00:25:46,308 --> 00:25:47,538
I want to make this mess.

474
00:25:47,548 --> 00:25:48,518
And this is hard, right?

475
00:25:48,908 --> 00:25:52,168
Um, because like, there's so many tools and like, but I want to be,

476
00:25:52,878 --> 00:25:55,968
because the audience is very wide, very different types of audience.

477
00:25:55,968 --> 00:25:58,428
I want to make this so that you can consume it in like

478
00:25:58,618 --> 00:25:59,668
two, three, four minutes.

479
00:25:59,938 --> 00:26:03,218
And you're like, okay, I need to learn more about this.

480
00:26:03,248 --> 00:26:04,508
This actually is interesting.

481
00:26:04,508 --> 00:26:09,268
There's like, that's so much dense and emotional and compact

482
00:26:09,288 --> 00:26:11,328
information that you're like, Whoa.

483
00:26:11,338 --> 00:26:13,208
Why am I not doing this?

484
00:26:13,248 --> 00:26:14,398
How did I miss this?

485
00:26:14,948 --> 00:26:16,748
What, what, what was the name of that website?

486
00:26:16,748 --> 00:26:20,078
I, I don't know if it's still up, but bitcoin or shit.com

487
00:26:20,138 --> 00:26:20,978
or something like that.

488
00:26:20,978 --> 00:26:25,928
So, so it lists if you bought this item when it came out, an iPhone

489
00:26:25,928 --> 00:26:31,208
five or whatever, uh, and if you had bought b bitcoin instead.com, I think

490
00:26:31,238 --> 00:26:32,678
that that's the, that's the name.

491
00:26:32,888 --> 00:26:36,418
So if you bought, uh, if you bought Bitcoin instead, it shows you how

492
00:26:36,418 --> 00:26:39,418
much, how much more money you'd have now and how many iPhones you

493
00:26:39,548 --> 00:26:39,828
Yeah.

494
00:26:39,828 --> 00:26:40,078
Yeah.

495
00:26:40,078 --> 00:26:42,708
And of course there's many of these tools, obviously like we've all

496
00:26:42,718 --> 00:26:45,198
see them and we all like like them and retweet them and repost them.

497
00:26:45,198 --> 00:26:45,728
And it's all great.

498
00:26:46,048 --> 00:26:50,048
But I think, at least I hope that we can do something impactful with this.

499
00:26:50,368 --> 00:26:54,418
If we really tailor it, compact it to a specific type of niche audience with

500
00:26:54,418 --> 00:26:56,858
a specific message designed for them.

501
00:26:57,098 --> 00:26:59,048
And because this audience is also like.

502
00:26:59,846 --> 00:27:04,206
A type of audience who can also like, um, you know, bring it to other bubbles

503
00:27:04,206 --> 00:27:06,576
that we ourselves are not part of, right?

504
00:27:07,396 --> 00:27:11,686
So that's, for example, one like, uh, one like project I'm very, very excited

505
00:27:11,686 --> 00:27:14,966
about and I hope we can, um, yeah, we'll bring forward relatively soon.

506
00:27:14,976 --> 00:27:17,736
There's a few moving elements, but definitely in the coming

507
00:27:17,796 --> 00:27:19,966
month or two, uh, at most.

508
00:27:20,491 --> 00:27:24,741
And then, uh, and then, you know, speaking of the other clubs, what,

509
00:27:24,801 --> 00:27:29,901
what I want us to do is what we're working is next year, we're targeting

510
00:27:29,931 --> 00:27:35,495
to do, I hope we could do the world's first, uh, Bitcoin, uh, Cup tournament.

511
00:27:36,095 --> 00:27:42,885
Uh, for youth players, 70 year old boys who are, you know, right there before they

512
00:27:42,885 --> 00:27:46,768
sign their first professional contract, start earning money, for them, first of

513
00:27:46,768 --> 00:27:50,248
all, like, it's a Bitcoin football cup, like, it's the first time this, this could

514
00:27:50,248 --> 00:27:54,206
potentially ever happen And then it's, it's a football first tournament, right?

515
00:27:54,206 --> 00:27:57,666
This is the, we want to make it like top quality, like really the

516
00:27:57,666 --> 00:28:00,426
highest quality when it comes to sports, but then you have Bitcoin

517
00:28:00,426 --> 00:28:01,536
involved all over the place, right?

518
00:28:01,536 --> 00:28:07,236
In terms of brand, in terms of rewards, in terms of, um, in terms of like plays, um,

519
00:28:07,246 --> 00:28:11,546
like, like games and, and interactions, activations, uh, throughout, before,

520
00:28:11,556 --> 00:28:15,531
throughout, and after the, And after the event, and for this, I'm targeting

521
00:28:15,531 --> 00:28:18,111
to get really like, like big clubs.

522
00:28:18,111 --> 00:28:20,061
I mean, because it's academies, right?

523
00:28:20,191 --> 00:28:25,951
I mean, I cannot get the Manchester United first team, just maybe we could

524
00:28:25,951 --> 00:28:30,351
get the Manchester United 17 year old team or, you know, another big club.

525
00:28:30,781 --> 00:28:34,241
We get some of these, and then like we get their brands, we get

526
00:28:34,241 --> 00:28:35,201
them on the focus of Bitcoin.

527
00:28:36,521 --> 00:28:39,241
And we drive the conversation faster, you know, not three,

528
00:28:39,241 --> 00:28:41,026
four years from now, but Less

529
00:28:41,156 --> 00:28:46,176
what about, um, like right now there's you and there's, um, you guys and

530
00:28:46,176 --> 00:28:47,866
there's a real bed for it, right?

531
00:28:47,876 --> 00:28:50,016
Those are the two I know of in Europe.

532
00:28:50,346 --> 00:28:53,596
Are you aware of any other clubs that are doing a Bitcoin strategy?

533
00:28:53,596 --> 00:28:55,406
I mean, is this virus spreading?

534
00:28:55,816 --> 00:28:58,056
Like, have you heard anything like,

535
00:28:58,186 --> 00:29:02,366
Um, Oh, there's, uh, there's the Austrian Admira Vakir who

536
00:29:02,366 --> 00:29:03,576
have done some integration.

537
00:29:03,576 --> 00:29:08,666
So it's a second tier, uh, second league, uh, second league, uh, club that have, uh,

538
00:29:08,696 --> 00:29:13,781
that have, uh, you know, they've also had Bitcoin on the, their second team jersey.

539
00:29:14,221 --> 00:29:19,411
And, um, and they, they also accept Bitcoin payments, uh, here and there, but

540
00:29:19,411 --> 00:29:26,161
you know, the thing is, there's some other clubs, um, there's a Miami, um, not Miami,

541
00:29:26,171 --> 00:29:33,551
um, a Hawaiian club that, that is doing, uh, that is doing like their Bitcoin gig,

542
00:29:34,151 --> 00:29:38,551
yeah, there are other, other sports, right, other sports team and sports

543
00:29:38,551 --> 00:29:40,831
teams in other sports that are doing it.

544
00:29:40,881 --> 00:29:43,011
But, but for football specifically,

545
00:29:43,216 --> 00:29:43,866
which ones?

546
00:29:44,156 --> 00:29:48,666
Uh, I'm so bad with sports, but wasn't there like a hockey

547
00:29:48,666 --> 00:29:50,606
team or a basketball team or

548
00:29:50,636 --> 00:29:52,306
I'm not aware of any others, actually.

549
00:29:52,366 --> 00:29:54,966
Yeah, like, uh, there's been some attempts at

550
00:29:55,286 --> 00:29:56,286
it's

551
00:29:56,396 --> 00:29:58,526
an orange colored team or something like

552
00:29:58,666 --> 00:30:00,526
more the individual athletes,

553
00:30:00,806 --> 00:30:02,046
Yeah, yeah, there have been individual

554
00:30:02,236 --> 00:30:02,916
for instance, a

555
00:30:02,936 --> 00:30:03,656
have been individual

556
00:30:03,846 --> 00:30:06,676
player, and there was some American football player.

557
00:30:07,211 --> 00:30:09,601
There's been individual athletes, a lot of them.

558
00:30:09,631 --> 00:30:13,801
There's been, I was asking if you know, but there's been a baseball

559
00:30:14,341 --> 00:30:16,681
club in Australia, the Port Heat.

560
00:30:17,186 --> 00:30:19,146
Uh, who did kind of a Bitcoin strategy.

561
00:30:19,566 --> 00:30:22,876
Uh, but very unfortunately that didn't work out.

562
00:30:23,526 --> 00:30:27,396
They kind of started this at the peak of the last bull cycle.

563
00:30:28,286 --> 00:30:34,036
And, um, and as I understand, uh, there wasn't like a strong alignment between the

564
00:30:34,036 --> 00:30:37,836
owners and the management in terms of like understanding that this is a long game.

565
00:30:38,501 --> 00:30:40,911
So that's why this kind of flopped.

566
00:30:41,381 --> 00:30:45,241
Um, but yeah, like I, I think the reason why it's not happening in more,

567
00:30:45,281 --> 00:30:49,531
unfortunately, and, and, and I see this even, even within our club, uh, you

568
00:30:49,531 --> 00:30:53,661
know, but, but definitely no other clubs because Fiat has permitted sports as well.

569
00:30:53,661 --> 00:30:53,861
Right.

570
00:30:53,861 --> 00:30:58,641
So all the sports club, uh, clubs or the vast majority in football, for sure.

571
00:30:59,426 --> 00:31:02,456
They're like, you know, on the hamster wheel themselves.

572
00:31:02,696 --> 00:31:03,646
They're indebted,

573
00:31:03,936 --> 00:31:04,936
They're indebted.

574
00:31:05,236 --> 00:31:06,556
to an extreme level,

575
00:31:06,906 --> 00:31:10,926
yeah, like, like fighting for every dollar for every income.

576
00:31:10,926 --> 00:31:14,886
So it's, it's hard for you to like, Oh yeah, we're going to have this long term

577
00:31:14,886 --> 00:31:18,346
Bitcoin strategy that's going to take like two, three, four, five years to play out.

578
00:31:18,656 --> 00:31:20,116
And we can benefit a lot from it.

579
00:31:20,326 --> 00:31:25,426
It's very, very hard in, you know, unfortunately for a large organizations,

580
00:31:25,516 --> 00:31:29,611
sports club in particular to To have this realization, to map

581
00:31:29,611 --> 00:31:31,411
this out, to get others on board.

582
00:31:31,601 --> 00:31:35,201
That's why it's not so popular and uh, and that's why I'm grateful and

583
00:31:35,231 --> 00:31:37,011
keep pushing that we have this chance.

584
00:31:37,506 --> 00:31:40,666
I mean, you make a great point here about essentially the, it's the

585
00:31:40,696 --> 00:31:42,426
organizational alignment, right?

586
00:31:42,436 --> 00:31:47,426
Like the, the, these are companies, sports clubs are companies.

587
00:31:47,606 --> 00:31:54,176
They just have this large, the business is involved around getting fans to come

588
00:31:54,176 --> 00:31:56,116
in and consume this sort of marketing.

589
00:31:56,331 --> 00:31:57,761
Product, essentially.

590
00:31:57,761 --> 00:32:01,881
So it's, it's a certain kind of company that's run a certain way, but just

591
00:32:01,881 --> 00:32:05,021
like any other company, you need, you need alignment from the management.

592
00:32:05,021 --> 00:32:09,781
So it's, it's fantastic that, uh, Boteb Plovdiv has, has the, uh, alignment

593
00:32:09,781 --> 00:32:13,731
and is, is putting their, their trust in you to, to move this thing forward.

594
00:32:13,991 --> 00:32:18,096
And I mean, from the, from the perspective of this thing, Playing out, right?

595
00:32:18,416 --> 00:32:21,896
The, the best part that, uh, I think one of the best parts that you, you

596
00:32:21,896 --> 00:32:23,676
mentioned again was the, the influencers.

597
00:32:23,746 --> 00:32:26,546
Like you get, you get some players, there's, there's so many angles

598
00:32:26,546 --> 00:32:28,506
to, to reach people through this.

599
00:32:28,506 --> 00:32:30,086
I think it's, I think it's fantastic.

600
00:32:30,086 --> 00:32:33,676
The, uh, orange pilling a player and then they move to another club, but

601
00:32:33,676 --> 00:32:37,076
they, they, maybe they don't get to get paid in Bitcoin, but maybe they still

602
00:32:37,136 --> 00:32:39,366
put, put their money in, in Bitcoin.

603
00:32:39,376 --> 00:32:43,766
Maybe they even ask their club to, to, uh, pay them in Bitcoin, something like that.

604
00:32:43,786 --> 00:32:47,751
And then the, the Questions start getting, uh, asked and all this.

605
00:32:47,751 --> 00:32:51,801
So what, what is the, the goal in, in five years, for example, where, where do

606
00:32:51,801 --> 00:32:54,021
you see the club in the five year mark?

607
00:32:54,341 --> 00:32:54,931
Oh man.

608
00:32:54,931 --> 00:32:59,761
Yeah, in five years, I think we definitely have to be in Champions League.

609
00:32:59,771 --> 00:33:02,871
Like in my mind, you know, like people around me like, oh, you're too ambitious.

610
00:33:02,871 --> 00:33:06,031
I'm like, man, yeah, like in five years, we definitely have

611
00:33:06,031 --> 00:33:07,011
to be in Champions League.

612
00:33:07,071 --> 00:33:08,791
Uh, that's, that's my personal goal.

613
00:33:09,201 --> 00:33:11,771
On our internal Slack, I have the Champions League icon there.

614
00:33:11,771 --> 00:33:12,831
That's why I'm there, right?

615
00:33:13,251 --> 00:33:16,171
Um, so, uh, it's a lot of hard work.

616
00:33:16,211 --> 00:33:17,761
Like, it's really a lot of hard work.

617
00:33:18,311 --> 00:33:21,911
And it's also not completely dependent on me and my work, to be fair.

618
00:33:21,911 --> 00:33:23,861
Like, because, at all.

619
00:33:24,131 --> 00:33:28,051
I mean, really, like, uh, I mean, at the end of the day, the most important

620
00:33:28,051 --> 00:33:30,281
part is the sports department, right?

621
00:33:30,621 --> 00:33:31,411
Uh, in the club.

622
00:33:31,461 --> 00:33:34,171
Um, so that has to continue going well.

623
00:33:34,481 --> 00:33:39,506
But, but I think We're going in a good direction there too, because we have the,

624
00:33:40,096 --> 00:33:42,096
they're the long term view as well, right.

625
00:33:42,096 --> 00:33:46,896
We have our academy internally, which is, yeah, it's one of the best academies.

626
00:33:47,446 --> 00:33:50,676
It's the best really academy in terms of infrastructure in the country.

627
00:33:50,986 --> 00:33:56,036
That's why we're also can't afford to think of this Bitcoin Cup

628
00:33:56,036 --> 00:33:59,576
tournament, because we have the infrastructure, we have like a

629
00:33:59,576 --> 00:34:02,486
super cool stadium, that's crazy.

630
00:34:02,496 --> 00:34:05,776
If we can, if we can do a final for, for such a tournament there.

631
00:34:06,761 --> 00:34:12,071
Um, so, so we have all the things in place in terms of In terms of assets, I would

632
00:34:12,071 --> 00:34:15,691
say, uh, it's just a lot of moving parts.

633
00:34:15,946 --> 00:34:18,736
a lot of work, consistency, and a bit of luck.

634
00:34:18,796 --> 00:34:22,346
Always it comes, you know, when, when it comes to, when it comes to football and

635
00:34:22,346 --> 00:34:26,446
sports, but, but five years from now, I want us to be in the champions league.

636
00:34:26,466 --> 00:34:33,486
I want us to be the absolute, you know, international professional level, uh,

637
00:34:33,496 --> 00:34:36,286
Bitcoin level, Bitcoin sports club.

638
00:34:37,190 --> 00:34:42,960
and, uh, and I want for this tournament that I start to be like a, like, like

639
00:34:43,210 --> 00:34:45,100
to have the fourth edition by then.

640
00:34:45,590 --> 00:34:51,270
Uh, and, and I want to have clubs, but five years is a lot of time, you

641
00:34:51,270 --> 00:34:55,060
know, as you say, like, I also want to have other clubs following us by then.

642
00:34:55,060 --> 00:34:59,240
I think that's absolutely, absolutely is going to be doable.

643
00:34:59,450 --> 00:35:02,630
What, what are the, what are the tax laws around Bitcoin in Bulgaria?

644
00:35:02,630 --> 00:35:05,250
Like what, are there any issues there?

645
00:35:05,250 --> 00:35:07,470
Or like what, is it easy enough,

646
00:35:07,615 --> 00:35:08,295
It's kind of okay.

647
00:35:08,405 --> 00:35:10,435
Uh, it's kind of okay.

648
00:35:10,435 --> 00:35:15,165
So if you just buy Bitcoin and hold it, like you don't, uh, you don't, uh, incur

649
00:35:15,165 --> 00:35:20,935
taxes, uh, until you sell it, if you accept Bitcoin for payments, um, and if

650
00:35:20,935 --> 00:35:24,425
you don't sell it, you can just, uh, keep it as inventory on your balance sheet.

651
00:35:24,425 --> 00:35:25,655
So again, no,

652
00:35:25,980 --> 00:35:28,650
but there's a capital gains tax or something if you sell it.

653
00:35:28,655 --> 00:35:29,390
Yeah, yeah, yeah.

654
00:35:29,390 --> 00:35:29,810
Alright.

655
00:35:29,895 --> 00:35:30,775
10%.

656
00:35:30,785 --> 00:35:32,255
So it's, it's, uh,

657
00:35:32,560 --> 00:35:33,010
Pretty good.

658
00:35:33,454 --> 00:35:35,204
Yeah, I mean, it's not like El Salvador.

659
00:35:35,224 --> 00:35:35,674
Okay.

660
00:35:35,744 --> 00:35:39,854
Uh, but, but it's, uh, it's, it's way better than many other places.

661
00:35:39,884 --> 00:35:45,164
Um, and, uh, yeah, so we've been looking, looking actually, so I was in El Salvador

662
00:35:45,164 --> 00:35:49,524
a couple of months ago, because we've been looking very much to do stuff there.

663
00:35:49,534 --> 00:35:52,494
And we've been, uh, yeah.

664
00:35:52,594 --> 00:35:56,464
Um, because we've been, we've been thinking of what to do

665
00:35:56,464 --> 00:35:57,434
more with Bitcoin, right?

666
00:35:57,494 --> 00:35:59,964
So that's why I said, like, it's not just about buying and accepting Bitcoin.

667
00:36:00,264 --> 00:36:02,604
It's about corporate strategies, about branding strategies,

668
00:36:02,604 --> 00:36:03,294
about how to make money.

669
00:36:03,494 --> 00:36:05,814
Um, it's about education strategies.

670
00:36:05,834 --> 00:36:07,004
It's, there's so much around it.

671
00:36:07,284 --> 00:36:10,544
So in terms of corporate strategy, I was, uh, we're very attracted

672
00:36:10,584 --> 00:36:15,754
by El Salvador, um, and their, uh, capital markets regulation, because

673
00:36:15,764 --> 00:36:18,794
they're basically striving to build capital markets on top of Bitcoin.

674
00:36:18,834 --> 00:36:20,384
Bitcoin is legal tender there.

675
00:36:20,604 --> 00:36:27,397
They have all kinds of, tax incentives for companies to issue debt or to sell equity.

676
00:36:27,817 --> 00:36:33,117
on their capital, on their, um, well, let's say nascent upcoming capital

677
00:36:33,117 --> 00:36:36,947
markets, because it's not like it's, you know, hustling and bustling yet.

678
00:36:37,227 --> 00:36:43,027
Um, but, but they're, they've put a lot of the rails, uh, um, or they're

679
00:36:43,027 --> 00:36:49,007
building a lot of the rails to, um, to really enable the, the, the creation

680
00:36:49,007 --> 00:36:50,977
of Bitcoin based capital markets.

681
00:36:51,147 --> 00:36:53,447
So, um, we've had great talks there.

682
00:36:53,447 --> 00:36:57,117
We have meetings with, uh, um, we have.

683
00:36:57,822 --> 00:36:59,482
Yeah, with the Bitcoin office, right?

684
00:36:59,962 --> 00:37:06,372
Um, so, ideally, like, we're striving to build some connection there and to do

685
00:37:06,372 --> 00:37:11,969
something, interesting and world first again from a corporate perspective.

686
00:37:11,969 --> 00:37:16,503
It's just that, as many things, it's a little harder than you would expect it

687
00:37:16,503 --> 00:37:20,153
to be, or it takes a little more time than, Then you would hope to do it.

688
00:37:20,443 --> 00:37:23,573
But my idea or long term vision, frankly, like what we want to do with

689
00:37:23,773 --> 00:37:28,163
Bitcoin, uh, and with the club is to enable our current fans and global

690
00:37:28,163 --> 00:37:30,353
fans to become co owners of the club.

691
00:37:30,803 --> 00:37:35,143
And that's why, you know, I have big hopes for, uh, for us being able to

692
00:37:35,143 --> 00:37:38,293
do this out of El Salvador and through El Salvador, because this would, like

693
00:37:38,293 --> 00:37:43,523
from a tax perspective, from a branding perspective, from legal security

694
00:37:43,523 --> 00:37:45,273
perspective would be, would be ideal.

695
00:37:46,168 --> 00:37:54,348
It's just that, again, um, my enthusiasm is a little over, uh, ahead of kind of

696
00:37:54,348 --> 00:38:00,108
like how, uh, how, how advanced and set up everything there is, but, uh, but we're,

697
00:38:00,138 --> 00:38:01,718
we're very actively talking to them.

698
00:38:01,728 --> 00:38:03,788
We're working with many parties there, so.

699
00:38:05,048 --> 00:38:07,858
Just maybe we can have big news there too.

700
00:39:13,761 --> 00:39:17,271
Well, no, and, and you actually said something great about global fans.

701
00:39:17,271 --> 00:39:19,311
I think this is a, a fantastic thing, right?

702
00:39:19,406 --> 00:39:22,251
A a again, Bedford is, is similar.

703
00:39:22,251 --> 00:39:25,161
They've, they've got, they've got fans all over the world and, and I think for

704
00:39:25,161 --> 00:39:29,151
you guys it's like who is going to tune into the Bulgarian football league outside

705
00:39:29,151 --> 00:39:32,781
of Bulgaria before, well, not too many people, but now a bunch of Bitcoiners.

706
00:39:33,011 --> 00:39:36,611
If they're into, if they're into football or, or not even,

707
00:39:36,611 --> 00:39:38,051
because this is the funny thing.

708
00:39:38,261 --> 00:39:40,211
There were, there were a lot of people posting about that.

709
00:39:40,211 --> 00:39:44,081
They, they've got, they, they don't usually follow, follow sports at all,

710
00:39:44,091 --> 00:39:46,421
but, but they'll follow the Bitcoin team.

711
00:39:46,711 --> 00:39:50,721
So the, the funny thing is, I think, I think the first, the first club

712
00:39:50,751 --> 00:39:55,231
to adopt Bitcoin in every league is going to get all of these global fans.

713
00:39:55,231 --> 00:39:58,471
And maybe the, maybe the, the second one, the third one, maybe can get

714
00:39:58,471 --> 00:40:01,691
some kind of other support, but it's really the first one in every

715
00:40:01,826 --> 00:40:02,156
really.

716
00:40:02,321 --> 00:40:02,711
That, that

717
00:40:03,616 --> 00:40:03,866
Not

718
00:40:04,061 --> 00:40:04,481
That's that.

719
00:40:04,481 --> 00:40:05,861
I, I completely agree with you there.

720
00:40:05,861 --> 00:40:07,121
It's the, it's the first one

721
00:40:07,221 --> 00:40:08,661
first mover advantage.

722
00:40:08,811 --> 00:40:09,501
mover advantage.

723
00:40:09,501 --> 00:40:12,561
It's gonna get, it is gonna get all of the, all of the Bitcoiners are gonna

724
00:40:12,561 --> 00:40:15,411
now be, be supporting and, uh, uh, yeah.

725
00:40:15,411 --> 00:40:19,491
I mean, have, have you seen, uh, some, some uptick in, uh, kind of international

726
00:40:19,686 --> 00:40:20,276
yeah, yeah.

727
00:40:20,586 --> 00:40:23,396
So, international but also local.

728
00:40:23,396 --> 00:40:24,396
Like, local is very important.

729
00:40:24,406 --> 00:40:27,226
Like, we have, like, so many people in the country who's like, just what

730
00:40:27,226 --> 00:40:31,546
you say, like, I didn't care about sports or football, like, forever, or

731
00:40:31,986 --> 00:40:37,056
at all, ever, but now I follow, now I buy merch, now I come, you know, every

732
00:40:37,056 --> 00:40:38,626
now and then they come to games, so

733
00:40:39,146 --> 00:40:44,196
Well, because there's the bread and circuses thing that you said, it gets

734
00:40:44,196 --> 00:40:49,526
tossed around in the Bitcoin world and also some other places on kind of the

735
00:40:49,526 --> 00:40:54,026
Twitter sphere and whatever, it's like it's a distraction, that sports is

736
00:40:54,026 --> 00:40:58,646
sort of a distraction from clown world basically and it's a way of people to

737
00:40:58,656 --> 00:41:01,906
sort of Uh, forget about what's going on around them, but I think that's

738
00:41:01,906 --> 00:41:05,746
also missing the, the positives, which it, it's a, it's a community builder,

739
00:41:05,746 --> 00:41:09,446
it brings people together, there's a, there's a sense of, of pride in, in

740
00:41:09,496 --> 00:41:13,096
something local succeeding, everyone, everyone's happy, there's, there's real

741
00:41:13,096 --> 00:41:17,456
economic, uh, effects usually when a, when a local sports team wins, and so,

742
00:41:17,696 --> 00:41:21,436
so from, from my perspective, I, I, I think, I think sport is a good thing,

743
00:41:21,436 --> 00:41:24,756
and it's, and it's, it's something that, that people can rally around, and so,

744
00:41:24,871 --> 00:41:25,581
an amazing thing.

745
00:41:26,011 --> 00:41:26,341
Yeah.

746
00:41:26,341 --> 00:41:29,131
And, and so what, what are, what are you looking at locally?

747
00:41:29,131 --> 00:41:33,031
Like what, what do you hope to have the effect, uh, uh, locally in, in piv?

748
00:41:33,623 --> 00:41:33,693
Yeah.

749
00:41:33,703 --> 00:41:40,233
Um, yeah, no, look, uh, for me, sports, like, for us, the, the, the, the,

750
00:41:40,243 --> 00:41:45,283
about Plovdiv, for me, that's what I realized, like, we're kind of very

751
00:41:45,283 --> 00:41:48,543
much into Bitcoin and stuff, obviously, that's our interest, but I think when

752
00:41:48,543 --> 00:41:51,528
we go on a Bitcoin standard, Right.

753
00:41:51,628 --> 00:41:58,598
And, uh, in general, people start feeling wealthier, opposed

754
00:41:58,598 --> 00:42:00,508
to, like, being in the grind.

755
00:42:01,088 --> 00:42:04,088
You're just going to have more time for fun stuff, right?

756
00:42:04,348 --> 00:42:08,498
Like playing football, I mean, or volleyball, or whatever your sport is, or,

757
00:42:08,728 --> 00:42:12,218
like, going and cheering your team, and, uh, and being part of such a community.

758
00:42:12,508 --> 00:42:15,168
And I think that's really what, you know, even Nostr is about.

759
00:42:15,178 --> 00:42:19,298
Like it's, Being part of these communities, because that's

760
00:42:19,298 --> 00:42:21,678
fun, and like, we as humans, at the end of the day, we are

761
00:42:24,188 --> 00:42:26,038
living to be part of communities, right?

762
00:42:26,308 --> 00:42:30,008
And you find your community, you're an active part of it, you contribute

763
00:42:30,008 --> 00:42:32,518
to it, you evolve it, right?

764
00:42:32,558 --> 00:42:34,108
You build it in one way or another.

765
00:42:34,548 --> 00:42:40,333
And unfortunately, you know, today in the fiat world, this is just like A stress

766
00:42:40,333 --> 00:42:43,633
valve in many ways, or like you say, like Brothers and Sisters, whatever.

767
00:42:44,063 --> 00:42:47,103
Um, but, uh, but I think it can be so much more, right?

768
00:42:47,163 --> 00:42:50,003
It is, but it can be so much more for a larger amount of

769
00:42:50,013 --> 00:42:51,063
people and so on and so forth.

770
00:42:52,523 --> 00:42:56,493
uh, but yeah, well, back in Plovdiv, man, like, I have big hopes.

771
00:42:56,523 --> 00:42:59,093
I really have big, big ambitions there.

772
00:42:59,203 --> 00:43:05,633
I want to get Bitcoin into the wallets of, uh, of like tens of thousands of people.

773
00:43:05,663 --> 00:43:06,883
I want people to wake up.

774
00:43:06,883 --> 00:43:07,843
I want people to see.

775
00:43:07,973 --> 00:43:08,783
big is piv?

776
00:43:08,783 --> 00:43:09,023
How many

777
00:43:09,133 --> 00:43:11,383
It's like three, four hundred thousand people.

778
00:43:11,403 --> 00:43:12,233
So it's a lot.

779
00:43:12,353 --> 00:43:16,803
Uh, our stadium is, uh, 21, 000 seats stadium.

780
00:43:17,243 --> 00:43:17,703
I'm kidding.

781
00:43:17,703 --> 00:43:18,083
I'm kidding.

782
00:43:18,083 --> 00:43:19,003
It's, it's 19.

783
00:43:19,123 --> 00:43:20,183
I wish it was 21.

784
00:43:20,373 --> 00:43:20,523
Yeah.

785
00:43:20,523 --> 00:43:21,693
You'll have to add 2000 more

786
00:43:21,813 --> 00:43:24,783
Maybe, yeah, we'll, we'll think of some additional construction.

787
00:43:24,933 --> 00:43:26,553
the, make the infinity stand when

788
00:43:26,598 --> 00:43:26,888
Right.

789
00:43:27,748 --> 00:43:27,930
Right.

790
00:43:28,538 --> 00:43:31,068
But, uh, but yeah, like the setting was super cool.

791
00:43:31,078 --> 00:43:32,088
Like, it's really cool.

792
00:43:32,088 --> 00:43:34,478
Like when it's feel like, man, the atmosphere is amazing.

793
00:43:34,948 --> 00:43:40,128
Um, and so it's, and it's really this community that you can

794
00:43:40,128 --> 00:43:41,018
feel that people are involved.

795
00:43:41,038 --> 00:43:45,808
So it's, it's like consistency and it's social engineering

796
00:43:45,868 --> 00:43:47,288
in one way or another, right?

797
00:43:48,588 --> 00:43:49,888
one of our favorite words,

798
00:43:51,108 --> 00:43:52,168
but in a positive way.

799
00:43:52,348 --> 00:43:53,548
in a positive way, okay.

800
00:43:54,393 --> 00:43:59,783
So it's social engineering for us to ingrain Bitcoin and make it part

801
00:43:59,783 --> 00:44:05,543
of kind of what people see, do, have, own, interact with, right?

802
00:44:05,903 --> 00:44:09,873
So, uh, I think exactly because of this community element, exactly because,

803
00:44:10,268 --> 00:44:14,688
Because, you know, football is a football club and there's this unique

804
00:44:14,698 --> 00:44:18,768
living organism we can, we can create this and, you know, it's fascinating.

805
00:44:18,958 --> 00:44:22,018
I'm so much into this and there's other people who are so much into this.

806
00:44:22,018 --> 00:44:23,858
Oh my god, like, we can make such a big difference.

807
00:44:24,108 --> 00:44:25,508
And, and like in the country.

808
00:44:26,263 --> 00:44:29,592
You know, on a political and economic level, they don't get it.

809
00:44:29,702 --> 00:44:30,682
Like, they don't see it.

810
00:44:31,012 --> 00:44:35,772
They just are in their, you know, like, oh, are we going to accept the euro?

811
00:44:36,232 --> 00:44:38,192
Oh, what's happening with the war?

812
00:44:38,222 --> 00:44:39,352
I'm like, who cares?

813
00:44:39,352 --> 00:44:40,072
Let's build.

814
00:44:40,627 --> 00:44:44,587
Yeah, Bulgaria has its own shitcoin, I almost forgot about that,

815
00:44:44,617 --> 00:44:46,317
but uh, what's it called again?

816
00:44:46,492 --> 00:44:46,902
Kinda.

817
00:44:47,122 --> 00:44:49,142
Um, but not quite, to be fair.

818
00:44:49,152 --> 00:44:53,412
It's, it's a good coin, uh, not for investing, but, but for medium

819
00:44:53,412 --> 00:44:54,552
of exchange is actually decent.

820
00:44:54,622 --> 00:44:55,812
Uh, Lev, Lev

821
00:44:55,927 --> 00:44:57,051
Lev, yeah, yeah, yeah.

822
00:44:57,322 --> 00:44:57,612
Yeah,

823
00:44:57,957 --> 00:45:01,307
But, um, and I recently got educated about this.

824
00:45:01,307 --> 00:45:03,957
So, uh, the lev is pegged to the euro.

825
00:45:04,717 --> 00:45:09,817
So, um, uh, so, so that, that is super cool for, for us, like for

826
00:45:09,827 --> 00:45:13,677
me as a consumer, for businesses, because like you have the fixed rate.

827
00:45:13,677 --> 00:45:18,012
So for trade is, um, It's, it's good, right?

828
00:45:18,422 --> 00:45:19,692
As the world would be in the future.

829
00:45:19,692 --> 00:45:22,002
You have one currency, Bitcoin, like you don't have the

830
00:45:22,802 --> 00:45:24,062
currency exchange risk, right?

831
00:45:24,162 --> 00:45:25,952
We don't have it only with the European Union.

832
00:45:26,182 --> 00:45:30,642
And the good part with this, so, we got, we got hyperinflation back in 1997.

833
00:45:32,342 --> 00:45:33,152
Was really bad.

834
00:45:33,312 --> 00:45:36,342
People lost almost everything, everything, in many cases.

835
00:45:36,782 --> 00:45:42,352
Um, and then we got this so called currency board introduced and the

836
00:45:42,352 --> 00:45:46,142
currency board is like we have the left, but the left has to be

837
00:45:46,152 --> 00:45:48,382
backed up by other currencies.

838
00:45:48,392 --> 00:45:53,432
So it's like a stable coin, kind of like how Tether is backed by, by dollars.

839
00:45:53,622 --> 00:45:57,532
You know, the levy is backed by euro and like a basket of, I think they have

840
00:45:57,532 --> 00:46:02,932
some other currencies and assets, which is cool because the local politicians,

841
00:46:03,002 --> 00:46:07,462
they cannot print, they cannot, you know, so, so it's been, it's been,

842
00:46:07,502 --> 00:46:14,672
I think, way better than Hungary, Sweden, uh, Finland, you have your, oh

843
00:46:14,707 --> 00:46:16,537
but Sweden I've heard it's kind of bad,

844
00:46:16,827 --> 00:46:20,577
It's kinda bad, Norway too, like, both Swedish and Norwegian crown,

845
00:46:20,647 --> 00:46:26,917
and the crown in Czechia, like the Czech Republic, it's also

846
00:46:27,067 --> 00:46:27,487
Yeah.

847
00:46:27,837 --> 00:46:29,707
I mean, they're all going to shit the smaller

848
00:46:29,967 --> 00:46:34,247
So, so for us, it's like, I would say we're better than, than the Corona,

849
00:46:34,287 --> 00:46:38,187
the, and, and all these like local currencies, because we kind of just

850
00:46:38,507 --> 00:46:40,447
are there to the, peg to the Euro.

851
00:46:40,687 --> 00:46:43,237
The local politicians don't have the opportunity to print.

852
00:46:43,237 --> 00:46:45,967
So it's, it's a very good position for us to be.

853
00:46:46,087 --> 00:46:48,712
You, you get the, the negatives of the, the euro.

854
00:46:48,712 --> 00:46:52,852
But, but still, I mean, I mean the, the realistically, the dollar at the Euro

855
00:46:52,852 --> 00:46:57,772
and maybe the, the Chinese currency are the only, are the only ones that are

856
00:46:58,012 --> 00:47:02,662
in the, sort of within our own, within our own lifetimes are, are going to be

857
00:47:02,842 --> 00:47:05,392
not as terribly bad against Bitcoin.

858
00:47:05,392 --> 00:47:06,712
But all the other ones are just, are.

859
00:47:06,742 --> 00:47:07,402
All the other ones are

860
00:47:07,547 --> 00:47:10,307
Yeah, I think it's just a matter of time before both, uh, at least

861
00:47:10,317 --> 00:47:12,787
Sweden, uh, switches to Euro standard.

862
00:47:13,307 --> 00:47:17,457
If not switching to Bitcoin standard happens first, but well,

863
00:47:18,437 --> 00:47:19,867
we'll see, we'll see what happens.

864
00:47:19,867 --> 00:47:20,087
man.

865
00:47:20,087 --> 00:47:21,437
I'm very bearish about the Euro.

866
00:47:22,367 --> 00:47:24,147
yeah, yeah, it's like,

867
00:47:25,187 --> 00:47:29,607
It'll be the second last to fall or third last but but yeah it's it's it's it's not

868
00:47:29,627 --> 00:47:31,867
going to be the the last and so it's yeah.

869
00:47:32,917 --> 00:47:34,307
So that is what it is.

870
00:47:34,497 --> 00:47:38,907
I mean, speaking of Bulgaria and currencies and stuff, like, how

871
00:47:38,907 --> 00:47:42,967
is the rest of, how is Bitcoin adoption in general in Bulgaria?

872
00:47:42,967 --> 00:47:44,377
What's happening in other places?

873
00:47:44,397 --> 00:47:48,857
Like, Plamen opened a bar, I saw, and like, what are the connections?

874
00:47:49,057 --> 00:47:49,717
What's happening?

875
00:47:50,207 --> 00:47:51,497
It's actually quite cool.

876
00:47:51,537 --> 00:47:55,797
I'm, I'm, I'm quite happy with, with how the ecosystem is evolving.

877
00:47:55,807 --> 00:48:01,517
There's, there's Plamen, um, with his whole community, like content creation,

878
00:48:01,517 --> 00:48:06,347
the conferences he's been doing, which has been like a very, I think he's responsible

879
00:48:06,347 --> 00:48:12,087
for like, I don't know, probably like, 000, maybe several 10, 000s of people who

880
00:48:12,087 --> 00:48:16,107
have opened their eyes and even if they're not hard bitcoiners, they now own bitcoin.

881
00:48:16,217 --> 00:48:18,117
Uh, so that's huge.

882
00:48:18,467 --> 00:48:22,207
We have other content creators also who've had an impact.

883
00:48:22,597 --> 00:48:28,787
We have now once or twice per, yeah, about twice per year we have like, uh, A small,

884
00:48:28,877 --> 00:48:32,927
uh, merchant, uh, like, conference events, so for merchants to accept Bitcoin.

885
00:48:33,778 --> 00:48:36,103
we have these people who are active and who are doing things.

886
00:48:36,103 --> 00:48:39,553
Now, actually, yeah, there's something new that's coming up here, uh, literally

887
00:48:39,553 --> 00:48:46,713
in Plovdiv is we have this, um, this, uh, great dudes who have this, um, um, it's

888
00:48:46,713 --> 00:48:51,403
an application for, uh, ordering food, like takeaway and, uh, what is it, like,

889
00:48:51,503 --> 00:48:52,383
like Glovo or

890
00:48:52,443 --> 00:48:57,348
yeah, yeah, like Glovo, um, but, um, but, um, But it's not like this big

891
00:48:57,368 --> 00:49:00,678
corporate thing that, but, but still, it's a very good product and they've

892
00:49:00,678 --> 00:49:04,658
integrated accepting Bitcoin there for quite some time now they've made it

893
00:49:04,658 --> 00:49:06,108
even easier and they've introduced.

894
00:49:06,108 --> 00:49:10,468
So we have like about, I think it's 15 restaurants in Sofia and like

895
00:49:10,478 --> 00:49:16,753
five or so in Plovdiv where through their system, you can order food.

896
00:49:17,053 --> 00:49:22,083
And pay with Bitcoin online, or you can also go in the restaurant and pay in

897
00:49:22,083 --> 00:49:27,743
Bitcoin online, and they just, um, they just won a, uh, grant from, uh, Bitcoin

898
00:49:27,753 --> 00:49:35,063
Beach, uh, and, uh, they're going to use the grant, uh, to, well, the attempt is

899
00:49:35,063 --> 00:49:39,483
really to start like a small circular economy, if you would Um, where, so if you

900
00:49:39,483 --> 00:49:43,813
go, uh, to one of those restaurants and pay with Bitcoin, you're going to get sats

901
00:49:43,833 --> 00:49:48,553
back 10%, and then, um, the restaurant is also going to get 10 percent sats back.

902
00:49:49,033 --> 00:49:53,773
And if you order food, um, through their app, also the driver is

903
00:49:53,773 --> 00:49:55,763
going to get, uh, some sats back.

904
00:49:56,273 --> 00:49:59,353
And, uh, we've just been discussing, because obviously we're partnering

905
00:49:59,753 --> 00:50:03,023
with them, with the football club, so we'll push this out, because some of

906
00:50:03,023 --> 00:50:07,113
the restaurants that are there are our, I mean, basically, like, we have two

907
00:50:07,113 --> 00:50:10,133
restaurants locally that are partners, we got them in, right, obviously, in the

908
00:50:10,133 --> 00:50:15,588
deal, um, So, so that is also like, for me, it's like super cool because now for

909
00:50:15,588 --> 00:50:17,208
so far, the club has been pushing Bitcoin.

910
00:50:17,468 --> 00:50:22,738
Now we have two of our restaurant partners who are themselves like hard Botevists,

911
00:50:23,148 --> 00:50:25,188
Botefans, and like they're popular.

912
00:50:25,458 --> 00:50:28,518
Now they're starting to accept Bitcoin in their, in their two restaurants, right?

913
00:50:28,518 --> 00:50:30,278
And they're going to have their campaigns.

914
00:50:30,278 --> 00:50:31,258
We're going to push them more.

915
00:50:31,678 --> 00:50:37,438
So, um, so I'm really excited about this and fingers crossed this goes well.

916
00:50:37,438 --> 00:50:40,638
We have good metrics because if we have good metrics.

917
00:50:41,908 --> 00:50:44,168
Yeah, we'll look for ways to grow this.

918
00:50:44,168 --> 00:50:47,158
So there's a lot of grassroots things happening, which I love.

919
00:50:47,388 --> 00:50:48,808
On the top, nothing.

920
00:50:49,513 --> 00:50:50,603
It's the way it's supposed to be.

921
00:50:50,958 --> 00:50:51,768
But it's the way it is.

922
00:50:51,768 --> 00:50:52,408
Yeah, it's a better

923
00:50:52,733 --> 00:50:56,553
Yeah it really seems like that you get one or two of these big anchors

924
00:50:56,553 --> 00:50:59,713
like like for example you you guys have had that had that conference for

925
00:50:59,713 --> 00:51:03,493
the last couple of years but now with both of Plavdev now Bulgaria is like

926
00:51:03,493 --> 00:51:05,243
really got a couple of big anchors.

927
00:51:05,483 --> 00:51:09,143
Big relative in relative terms, uh, and all of this other stuff

928
00:51:09,143 --> 00:51:11,003
can, can start coming up around it.

929
00:51:11,003 --> 00:51:12,323
And, uh, love, love to see it.

930
00:51:12,323 --> 00:51:15,413
I mean, he, I mean here, here with Rega, there's Honey Budger has been

931
00:51:15,413 --> 00:51:18,893
going for a really long time, and I, and I even think that they are honest

932
00:51:18,893 --> 00:51:22,883
about, we, we would, we just talked to, to Max, uh, about this, uh, from Defi

933
00:51:22,883 --> 00:51:27,833
and like yeah, there's not much other adoption in, in Lavia and this conference

934
00:51:27,833 --> 00:51:29,213
has been going on for a long time.

935
00:51:29,713 --> 00:51:30,203
Exactly.

936
00:51:30,203 --> 00:51:34,833
And so it's just like, uh, it's, it's, it's great to see, uh, in, in your

937
00:51:34,833 --> 00:51:38,133
case, in Bulgaria's case, that there's, there's more of this, uh, picking up.

938
00:51:38,143 --> 00:51:38,973
So, yeah,

939
00:51:39,378 --> 00:51:45,288
Well, I think it's really, um, in our case, I don't know, like it's

940
00:51:45,378 --> 00:51:49,148
grassroots, like I said, and I really believe grassroots and then

941
00:51:49,358 --> 00:51:53,978
Rio or for the vast majority, Rio adoption comes permissionless life.

942
00:51:54,008 --> 00:51:55,648
It comes like it's not forced.

943
00:51:56,358 --> 00:52:00,448
You know, there is this point where, okay, there's Plamen, like, he got

944
00:52:00,448 --> 00:52:04,298
the inspiration, he makes his content, he does the conferences, right?

945
00:52:05,278 --> 00:52:09,178
Like, our owner, he sees this opportunity for Bitcoin, for the club.

946
00:52:09,863 --> 00:52:11,143
He takes the action, right?

947
00:52:11,473 --> 00:52:14,403
So it's, it's not like, so it's individuals, right?

948
00:52:14,583 --> 00:52:19,393
Taking actions and then, as you have, you know, several of them, maybe others

949
00:52:19,393 --> 00:52:24,373
get inspired or get their ideas going and that's how the magic happens.

950
00:52:25,793 --> 00:52:27,143
And, uh, yeah.

951
00:52:28,383 --> 00:52:29,003
Excited about it.

952
00:52:29,823 --> 00:52:30,713
it's awesome, man.

953
00:52:30,733 --> 00:52:31,743
Great to hear your story.

954
00:52:31,843 --> 00:52:35,333
So, was, uh, was there anything else that you wanted to discuss

955
00:52:35,333 --> 00:52:36,753
or bring up on this topic?

956
00:52:37,506 --> 00:52:43,191
no, I mean, what I would say is absolutely, uh, Please, uh, you know,

957
00:52:43,391 --> 00:52:47,551
Knut, you've been, but please, you're absolutely welcome, Luke, join as

958
00:52:47,551 --> 00:52:48,731
well, like, both of you should come

959
00:52:49,561 --> 00:52:50,071
Absolutely.

960
00:52:50,541 --> 00:52:51,661
Highly recommend it.

961
00:52:51,661 --> 00:52:56,001
I had a great time in Bulgaria, and it's such a fascinating country, it's such a

962
00:52:56,011 --> 00:53:01,231
rich history and such a beautiful place, and the food is great, and it's very

963
00:53:01,231 --> 00:53:04,471
affordable, uh, it's very, yeah, very

964
00:53:04,541 --> 00:53:08,001
like, I have people who come in Plogis specifically to, like, nomads,

965
00:53:08,201 --> 00:53:10,221
spend, like, a week or a month.

966
00:53:11,071 --> 00:53:13,221
So, so please enjoy, visit the game.

967
00:53:13,716 --> 00:53:19,306
Um, come spend in the restaurants where they accept Bitcoin, uh, follow us on

968
00:53:19,306 --> 00:53:21,786
social media for sure, so, X and Nostr,

969
00:53:21,976 --> 00:53:23,476
Yes, all the details, please.

970
00:53:23,596 --> 00:53:28,076
And also like one of the eras, uh, infamous eras of Bulgaria

971
00:53:28,076 --> 00:53:29,336
is the commie era, right?

972
00:53:29,366 --> 00:53:34,266
Where you can see the impact that system had on the country and how horrid it is.

973
00:53:34,826 --> 00:53:41,306
Uh, so it's, it's, uh, that might not be a good pitch for, uh, but, but that's

974
00:53:41,546 --> 00:53:43,816
Let him, let him share his social medias, Knut.

975
00:53:44,736 --> 00:53:46,296
wait, do you have, do you have something

976
00:53:46,466 --> 00:53:51,011
no, no, I think like the, The point I was getting to is, if you get to

977
00:53:51,011 --> 00:53:56,191
Bulgaria, don't only go to Sofia, go around the rest of the country, because

978
00:53:56,191 --> 00:54:01,911
it's not as raped as that town was by, as that city was by communism, you

979
00:54:01,944 --> 00:54:03,771
have all this concrete, yeah, yeah,

980
00:54:03,976 --> 00:54:04,216
yeah, the,

981
00:54:04,261 --> 00:54:05,711
you can really see the impact there.

982
00:54:05,931 --> 00:54:10,731
I'm not, um, yeah, this came out totally wrong, but I'm trying to, I'm

983
00:54:10,731 --> 00:54:16,586
trying to, To hype Bulgaria here, but also there's a historical lesson to

984
00:54:16,586 --> 00:54:18,156
be learned in the country, for sure,

985
00:54:18,241 --> 00:54:18,431
sure.

986
00:54:18,441 --> 00:54:21,281
It's really like, there's so many different things there.

987
00:54:21,281 --> 00:54:24,871
So there's the communist part, there's like fucking amazing nature, there's like

988
00:54:24,986 --> 00:54:26,316
is everything, yeah.

989
00:54:26,501 --> 00:54:29,761
if you're into hiking, there's like, just like from Sofia, what I love

990
00:54:29,761 --> 00:54:33,111
about Sofia, like just last week, twice, end of the day, I'm like

991
00:54:33,311 --> 00:54:34,921
fucked up, like tired of computer.

992
00:54:35,511 --> 00:54:40,921
40 minutes up and I'm up in the mountains, hiking, uh, in like 2000 meters altitude.

993
00:54:41,551 --> 00:54:45,941
Uh, so, so there's all these like super cool things, but on the socials,

994
00:54:46,591 --> 00:54:48,521
uh, so yeah, we're on Twitter.

995
00:54:49,011 --> 00:54:54,511
Uh, we're on Nostr, uh, so Twitter is, um, botif underscore, uh, en,

996
00:54:54,971 --> 00:54:58,061
on Nostr, uh, we are just botif.

997
00:54:58,111 --> 00:54:59,281
Yeah, you can find us.

998
00:54:59,426 --> 00:55:00,436
going to say you're NPUB?

999
00:55:00,826 --> 00:55:01,146
No, no, no,

1000
00:55:01,211 --> 00:55:02,631
I'm still learning it, okay?

1001
00:55:02,711 --> 00:55:06,141
we'll post, you're still learning, we'll post all the details in the show

1002
00:55:06,421 --> 00:55:06,721
Yes.

1003
00:55:06,781 --> 00:55:07,091
Yes.

1004
00:55:07,141 --> 00:55:08,981
And feel free to also check out our website.

1005
00:55:08,981 --> 00:55:13,651
We have, due to our El Salvadorian, um, kind of project, we already

1006
00:55:13,651 --> 00:55:17,401
have a Salvadorian website, which is very easy to remember, botif.

1007
00:55:17,461 --> 00:55:18,011
sv.

1008
00:55:18,741 --> 00:55:22,021
So you can go there and from there you'll find all the links and information.

1009
00:55:22,456 --> 00:55:23,676
Absolutely fantastic.

1010
00:55:23,956 --> 00:55:24,496
Great!

1011
00:55:24,906 --> 00:55:26,396
Get the inverse of Clown World.

1012
00:55:28,026 --> 00:55:28,936
This is a shill.

1013
00:55:28,936 --> 00:55:31,956
BitcoinInfinityStore.

1014
00:55:31,956 --> 00:55:34,906
com And thank you very much for coming on,

1015
00:55:34,921 --> 00:55:35,611
was great having

1016
00:55:35,626 --> 00:55:36,641
Great to have you here.

1017
00:55:36,806 --> 00:55:38,286
George, thanks so much.

1018
00:55:39,136 --> 00:55:40,736
This has been the Bitcoin Infinity Show.

1019
00:55:40,896 --> 00:55:41,796
Thank you for listening.