1 00:00:00,000 --> 00:00:02,580 (upbeat music) 2 00:00:02,580 --> 00:00:14,080 Hey everybody, welcome back to Phantom Power Music. 3 00:00:14,080 --> 00:00:18,320 This is a Business Hour podcast. 4 00:00:18,320 --> 00:00:20,800 We're gonna be talking about the music industry 5 00:00:20,800 --> 00:00:22,640 and we're gonna be talking about 6 00:00:22,640 --> 00:00:27,640 how to bring independent musicians into this space. 7 00:00:27,640 --> 00:00:32,400 I am joined by two guys who are needy, 8 00:00:32,400 --> 00:00:37,000 pippedy, pneck deep in Bitcoin. 9 00:00:37,000 --> 00:00:41,240 Bobby Schell, vice president of marketing at Valtich 10 00:00:41,240 --> 00:00:44,560 and Sean Yeager, head of sales at Ambas. 11 00:00:44,560 --> 00:00:46,760 They have both been in the industry for years. 12 00:00:46,760 --> 00:00:49,600 They are far more knowledgeable than I am 13 00:00:49,600 --> 00:00:51,040 and they're both musicians. 14 00:00:51,040 --> 00:00:53,960 So I thought it would be fun to get the three of us 15 00:00:53,960 --> 00:00:57,400 together and kinda strategize and spitball 16 00:00:57,400 --> 00:01:01,560 as to how we should talk to independent musicians. 17 00:01:01,560 --> 00:01:04,800 And I'm hoping that independent musicians 18 00:01:04,800 --> 00:01:07,720 around the world will listen to this. 19 00:01:07,720 --> 00:01:09,480 'Cause these guys bring a lot of knowledge. 20 00:01:09,480 --> 00:01:12,000 They bring some insight that I don't have 21 00:01:12,000 --> 00:01:14,400 and they're able to speak to it 22 00:01:14,400 --> 00:01:17,040 in a much more eloquent fashion. 23 00:01:17,040 --> 00:01:20,400 So without any further ado, 24 00:01:20,400 --> 00:01:24,080 I will bring down the background music on loop 25 00:01:24,080 --> 00:01:28,480 and we will bring in Bobby and Sean 26 00:01:28,480 --> 00:01:31,600 and I really hope you guys enjoy this conversation. 27 00:01:31,600 --> 00:01:32,440 Here we go. 28 00:01:32,440 --> 00:01:36,600 Well, welcome back everybody. 29 00:01:36,600 --> 00:01:40,680 Very excited to have two gentlemen 30 00:01:40,680 --> 00:01:44,440 that I've had a lot of conversations with in person 31 00:01:44,440 --> 00:01:45,440 and publicly. 32 00:01:45,440 --> 00:01:51,840 Two guys that have been in the Bitcoin space for quite some time 33 00:01:52,600 --> 00:01:57,600 and bring a tremendous amount of knowledge into this conversation. 34 00:01:57,600 --> 00:01:59,280 And they're also musicians. 35 00:01:59,280 --> 00:02:01,840 So on the line with me, Bobby Schell, 36 00:02:01,840 --> 00:02:04,840 vice president of marketing with voltage, 37 00:02:04,840 --> 00:02:08,520 Bobby is also a small business owner 38 00:02:08,520 --> 00:02:12,760 and is a scrapper in all of the good regards 39 00:02:12,760 --> 00:02:14,320 and is also a musician 40 00:02:14,320 --> 00:02:17,680 and you can check out his music over on Wade Lake 41 00:02:17,680 --> 00:02:20,920 and also very excited to have Sean Yeager 42 00:02:20,920 --> 00:02:23,080 out of sales at Ambas. 43 00:02:23,080 --> 00:02:27,080 Sean has also been a consultant and advisor 44 00:02:27,080 --> 00:02:31,000 to companies like Clover and Sonata 45 00:02:31,000 --> 00:02:36,240 if I'm pronouncing that right, Sean Orange Pill and NY Dig. 46 00:02:36,240 --> 00:02:39,600 And Sean's a musician as well, bit of a drummer, 47 00:02:39,600 --> 00:02:41,520 playing around town a little bit in Nashville. 48 00:02:41,520 --> 00:02:44,920 So I thought it'd be fun to get these guys together 49 00:02:44,920 --> 00:02:47,080 and talk about Bitcoin and talk about music. 50 00:02:47,080 --> 00:02:48,120 So welcome, fellas. 51 00:02:48,120 --> 00:02:50,080 - Hey. - Thank you. 52 00:02:51,040 --> 00:02:52,240 - Yeah, this will be fun. 53 00:02:52,240 --> 00:02:53,960 I did meet-- - I did meet subjects. 54 00:02:53,960 --> 00:02:55,560 - Sean, I didn't even know you played music. 55 00:02:55,560 --> 00:02:58,320 So this will just be fun learning more about you too. 56 00:02:58,320 --> 00:02:59,560 - Absolutely, likewise. 57 00:02:59,560 --> 00:03:05,720 - So let's think about it this way. 58 00:03:05,720 --> 00:03:09,040 Like I was thinking about you guys and it's like, okay, 59 00:03:09,040 --> 00:03:11,840 how do we bring musicians into this space? 60 00:03:11,840 --> 00:03:16,840 And if Sean and Bobby and I were at a bar down in Nashville, 61 00:03:16,840 --> 00:03:20,680 down downtown, and we saw this amazing band. 62 00:03:20,680 --> 00:03:23,120 And while we're sitting there watching them, 63 00:03:23,120 --> 00:03:26,960 we bring up their Spotify and we see like, 64 00:03:26,960 --> 00:03:28,600 man, these guys are so damn good, 65 00:03:28,600 --> 00:03:32,280 but they're only getting like 5,000 streams of song 66 00:03:32,280 --> 00:03:33,600 and then we go to their socials. 67 00:03:33,600 --> 00:03:37,840 And like, there's only 2,000 people following this band 68 00:03:37,840 --> 00:03:40,240 and we're like, how in the wide world of sports 69 00:03:40,240 --> 00:03:42,520 is nobody following this band? 70 00:03:42,520 --> 00:03:44,680 How come people don't know about this band? 71 00:03:45,600 --> 00:03:47,960 So the three of us being a bunch of sales goobers 72 00:03:47,960 --> 00:03:50,800 and Bitcoin fans that we are and being musicians 73 00:03:50,800 --> 00:03:54,640 decide, all right, we gotta get these guys 74 00:03:54,640 --> 00:03:55,720 into the Bitcoin space. 75 00:03:55,720 --> 00:03:57,080 How do we do it? 76 00:03:57,080 --> 00:03:57,920 How do we do it? 77 00:03:57,920 --> 00:04:00,840 So Bobby, let me start with you. 78 00:04:00,840 --> 00:04:05,520 Like if we put our sales Bitcoin musician brain on, 79 00:04:05,520 --> 00:04:11,080 how would you explain two musicians to this band 80 00:04:11,080 --> 00:04:11,920 that we've just seen? 81 00:04:11,920 --> 00:04:15,560 How would you explain value, what value for value? 82 00:04:15,560 --> 00:04:20,560 Is and how it could help this unsigned band? 83 00:04:20,560 --> 00:04:27,120 Yeah, so, yeah, specifically for an unsigned band, 84 00:04:27,120 --> 00:04:29,640 I would paint two pictures for any artist 85 00:04:29,640 --> 00:04:31,640 having this conversation that I think frames 86 00:04:31,640 --> 00:04:34,520 this entire hour or whatever we spend perfectly. 87 00:04:34,520 --> 00:04:36,720 So like Snoop Dogg today, it's December 8th 88 00:04:36,720 --> 00:04:37,560 when we're recording this. 89 00:04:37,560 --> 00:04:39,880 He says he got over a billion streams on Spotify 90 00:04:39,880 --> 00:04:42,080 and made less than $45,000. 91 00:04:42,080 --> 00:04:45,880 We've talked before in just in passing together 92 00:04:45,880 --> 00:04:49,680 how there's so many people who take cuts out of a song. 93 00:04:49,680 --> 00:04:52,440 So if you don't own your music, 94 00:04:52,440 --> 00:04:55,080 you're not gonna make any money, just straight up. 95 00:04:55,080 --> 00:04:57,440 So if you don't own your music fully, 96 00:04:57,440 --> 00:04:59,360 this is absolutely for you 97 00:04:59,360 --> 00:05:02,840 and it's a way for you to better connect with your audience, 98 00:05:02,840 --> 00:05:05,960 whether it just be you being an influencer 99 00:05:05,960 --> 00:05:08,280 without your song or with your song number one. 100 00:05:08,280 --> 00:05:10,480 Part two, if you're an independent band, 101 00:05:10,480 --> 00:05:12,080 this is even more so for you 102 00:05:12,080 --> 00:05:15,120 because you might not have label executives, 103 00:05:15,120 --> 00:05:16,960 all these people with their hand in the pot 104 00:05:16,960 --> 00:05:19,400 taking money off the top from you. 105 00:05:19,400 --> 00:05:21,080 So this is very valid for you. 106 00:05:21,080 --> 00:05:23,640 And I think for an independent band, 107 00:05:23,640 --> 00:05:27,960 we're in a world where it's not just about touring anymore, 108 00:05:27,960 --> 00:05:29,120 you've got the digital internet. 109 00:05:29,120 --> 00:05:31,040 And if you're making music, if you're paying attention 110 00:05:31,040 --> 00:05:35,400 to TikTok, you are likely very well in the loop now 111 00:05:35,400 --> 00:05:38,760 that marketing and music is wildly different 112 00:05:38,760 --> 00:05:40,960 than it was years before. 113 00:05:40,960 --> 00:05:43,360 And TikTok's the place you have to be. 114 00:05:43,360 --> 00:05:47,000 And if you're on there, you probably are building 115 00:05:47,000 --> 00:05:48,360 quite the following, but then you think, 116 00:05:48,360 --> 00:05:49,920 well, how do I monetize this? 117 00:05:49,920 --> 00:05:52,720 Like, what can I do to just take this audience 118 00:05:52,720 --> 00:05:56,320 and rally them around me and community matters and music? 119 00:05:56,320 --> 00:05:59,800 And you want to really find ways to create community, 120 00:05:59,800 --> 00:06:03,280 get involved and get interacted with your audience 121 00:06:03,280 --> 00:06:07,640 and tell them, hey, I am displaying my music in this new way. 122 00:06:07,640 --> 00:06:09,280 It's called Value for Value. 123 00:06:09,280 --> 00:06:13,000 And what's great about it is you can stream money directly 124 00:06:13,000 --> 00:06:14,520 to me and we'll dive into all that 125 00:06:14,520 --> 00:06:16,720 and we make 99% of it. 126 00:06:16,720 --> 00:06:18,160 No one else takes the cut. 127 00:06:18,160 --> 00:06:20,040 And I think there's two lenses to like kick off 128 00:06:20,040 --> 00:06:21,600 the entire conversation. 129 00:06:21,600 --> 00:06:22,920 If you don't own a bunch of your music 130 00:06:22,920 --> 00:06:25,200 and you're like Snoop Dogg, only making $45,000 131 00:06:25,200 --> 00:06:27,760 over a billion streams, that sucks. 132 00:06:27,760 --> 00:06:30,520 Like a counter price, a rapper nowadays 133 00:06:30,520 --> 00:06:32,480 who owns his entire stack of music. 134 00:06:32,480 --> 00:06:34,760 He's making 250 grand a month off Spotify 135 00:06:34,760 --> 00:06:36,920 because he owns his stuff. 136 00:06:36,920 --> 00:06:39,720 So you're either an owner or you're not full stop. 137 00:06:39,720 --> 00:06:43,000 So if you are an owner, you're going to make way more money 138 00:06:43,000 --> 00:06:43,960 leveraging this. 139 00:06:43,960 --> 00:06:47,520 If you're not an owner, there's a very compelling reason 140 00:06:47,520 --> 00:06:48,680 to put the ball in your court 141 00:06:48,680 --> 00:06:50,880 and give yourself more control and direct connection 142 00:06:50,880 --> 00:06:51,720 with your audience. 143 00:06:51,720 --> 00:06:54,960 So I'll start right there as like a simple framing. 144 00:06:54,960 --> 00:06:57,560 Yeah, Sean, what's your thought there? 145 00:06:57,560 --> 00:06:59,280 I mean, he hit on the big one there, you know, 146 00:06:59,280 --> 00:07:01,520 like financial sovereignty. 147 00:07:01,520 --> 00:07:03,760 Like what goes through your mind when you think about that 148 00:07:03,760 --> 00:07:07,920 and how to get these guys to start stacking sats. 149 00:07:07,920 --> 00:07:10,600 Yeah, I mean, I think not surprisingly Bobby nailed it. 150 00:07:10,600 --> 00:07:15,080 And I think the two takeaways are ownership in 99%. 151 00:07:15,080 --> 00:07:19,240 You know, if I was going to leave them with a couple of key points, 152 00:07:19,240 --> 00:07:20,760 I mean, I would take a slightly different approach to it, 153 00:07:20,760 --> 00:07:22,560 which is to say I would turn it on its head, 154 00:07:22,560 --> 00:07:24,040 kind of a classic sales technique, which is, 155 00:07:24,040 --> 00:07:25,600 let's focus on their problems first. 156 00:07:25,600 --> 00:07:28,720 And I think one of the challenges that I know we've 157 00:07:28,720 --> 00:07:32,280 bubbled up through our conversations 158 00:07:32,280 --> 00:07:35,640 is it's really not about selling Bitcoin or value for value. 159 00:07:35,640 --> 00:07:39,520 It's about understanding the challenges they have. 160 00:07:39,520 --> 00:07:42,200 Frankly, do they recognize that their challenges 161 00:07:42,200 --> 00:07:43,760 have they tried anything different? 162 00:07:43,760 --> 00:07:46,280 Are they willing to attempt to break out? 163 00:07:46,280 --> 00:07:49,680 And then mapping that to what value for value and Bitcoin can do. 164 00:07:49,680 --> 00:07:52,400 So in other words, if I had 20 minutes 165 00:07:52,400 --> 00:07:55,200 with that artist, that band in that bar, 166 00:07:55,200 --> 00:07:59,120 I would really want to dive in and understand, you know, 167 00:07:59,120 --> 00:08:00,640 what adjutates them the most. 168 00:08:00,640 --> 00:08:01,880 Are they? 169 00:08:01,880 --> 00:08:04,000 And, you know, I spent, by the way, five years 170 00:08:04,000 --> 00:08:06,280 as a partner in a music tech accelerator here in Nashville. 171 00:08:06,280 --> 00:08:12,080 And I hesitate to say this, but there's a lot of artists 172 00:08:12,080 --> 00:08:14,640 that are quite content in what we would 173 00:08:14,640 --> 00:08:16,560 see as a very, very miserable situation. 174 00:08:16,560 --> 00:08:18,120 And that's just the sad truth of it, I think. 175 00:08:18,120 --> 00:08:21,520 So for those who are motivated to try something different 176 00:08:21,520 --> 00:08:24,920 for those who are willing, I think it is, you know, 177 00:08:24,920 --> 00:08:29,600 getting an understanding of what is going to animate them. 178 00:08:29,600 --> 00:08:31,600 But certainly, as Bobby said, I think, unfortunately, 179 00:08:31,600 --> 00:08:34,960 it's a non-starter if they're locked in some 180 00:08:34,960 --> 00:08:39,920 egregious 360 record label or publishing deal. 181 00:08:39,920 --> 00:08:41,520 But I think, you know, I think as a-- 182 00:08:41,520 --> 00:08:43,760 let's just put it this way-- as a community. 183 00:08:43,760 --> 00:08:47,960 We use that word a lot, but as a bunch of Bitcoiners and Noster 184 00:08:47,960 --> 00:08:51,800 users and whatever other sovereign tech stack we are assembling 185 00:08:51,800 --> 00:08:54,520 here, I think it's incumbent upon us 186 00:08:54,520 --> 00:08:58,200 to meet them where they are and to show empathy 187 00:08:58,200 --> 00:09:00,240 and to show an understanding of their challenges, 188 00:09:00,240 --> 00:09:03,040 which certainly I know you, if your gentleman, do. 189 00:09:03,040 --> 00:09:07,760 But I think the messaging has to center on that 190 00:09:07,760 --> 00:09:12,280 and the technology and the features and benefits come secondary. 191 00:09:12,280 --> 00:09:15,040 So let me play the role of the dumb bass player in the band. 192 00:09:15,040 --> 00:09:17,560 Like, I only play one note at a time, half the time 193 00:09:17,560 --> 00:09:19,760 I don't know the chords. 194 00:09:19,760 --> 00:09:22,440 So it explains it's like, wait a second, guys. 195 00:09:22,440 --> 00:09:25,440 OK, this all sounds good, but you're going over my head. 196 00:09:25,440 --> 00:09:27,000 Like, what the hell is Bitcoin? 197 00:09:27,000 --> 00:09:30,720 Like, break it down for me, like, I'm a dumb bass player. 198 00:09:30,720 --> 00:09:33,800 Like, I hear of this all the time. 199 00:09:33,800 --> 00:09:35,000 What the hell is Bitcoin? 200 00:09:35,000 --> 00:09:38,440 Bobby, what is Bitcoin? 201 00:09:38,440 --> 00:09:40,280 Yeah, someone asked this earlier today on Twitter 202 00:09:40,280 --> 00:09:41,640 explaining like I'm a five-year-old. 203 00:09:41,640 --> 00:09:46,520 And, you know, I think the simple thing is-- 204 00:09:46,520 --> 00:09:48,440 for those who are in Bitcoin, we 205 00:09:48,440 --> 00:09:52,400 realize that our wealth grows over time. 206 00:09:52,400 --> 00:09:54,600 We have more purchasing power over time. 207 00:09:54,600 --> 00:09:56,040 So like, what does that actually mean? 208 00:09:56,040 --> 00:10:00,320 Well, I feel like anyone who's kind of been alive 209 00:10:00,320 --> 00:10:04,800 and hear the last few years, you've kind of felt prices go up. 210 00:10:04,800 --> 00:10:06,880 There's things you cannot control. 211 00:10:06,880 --> 00:10:09,520 These extraneous variables, like what 212 00:10:09,520 --> 00:10:11,880 the federal reserve does with interest rates 213 00:10:11,880 --> 00:10:13,080 and how they can print money. 214 00:10:13,080 --> 00:10:15,760 And all of these levers, they pull. 215 00:10:15,760 --> 00:10:17,160 It impacts us as people. 216 00:10:17,160 --> 00:10:19,400 It makes the cost of goods go up. 217 00:10:19,400 --> 00:10:21,160 It drives up the cost of living. 218 00:10:21,160 --> 00:10:22,920 And it just creates challenges for us. 219 00:10:22,920 --> 00:10:24,560 Like, what does Bitcoin do? 220 00:10:24,560 --> 00:10:28,240 It helps try to address that problem digitally, where 221 00:10:28,240 --> 00:10:31,160 now we have money, where the supply is fixed, 222 00:10:31,160 --> 00:10:33,880 and no matter how in demand it gets, 223 00:10:33,880 --> 00:10:35,000 you can't make more of it. 224 00:10:35,000 --> 00:10:37,920 Therefore, what we've seen across history 225 00:10:37,920 --> 00:10:39,440 is it not only retains its value, 226 00:10:39,440 --> 00:10:42,680 but it grows relative and value to the cost of goods 227 00:10:42,680 --> 00:10:43,640 that are in the market. 228 00:10:43,640 --> 00:10:47,720 So as a creative, as someone who is an entrepreneur, 229 00:10:47,720 --> 00:10:48,920 that's very appealing. 230 00:10:48,920 --> 00:10:50,480 You know, at the end of the day, we simply 231 00:10:50,480 --> 00:10:53,840 want money because of what it can get us. 232 00:10:53,840 --> 00:10:56,680 And that's typically their time or some other good or service. 233 00:10:56,680 --> 00:11:00,040 So if you're a creative, it's great to find a way 234 00:11:00,040 --> 00:11:05,280 to integrate Bitcoin into what you're doing because money's 235 00:11:05,280 --> 00:11:06,360 hard in the music industry. 236 00:11:06,360 --> 00:11:07,520 It's very, very challenging. 237 00:11:07,520 --> 00:11:09,440 So if you could earn a form of money that 238 00:11:09,440 --> 00:11:11,480 over a long time horizon goes up in value, 239 00:11:11,480 --> 00:11:13,480 that's pretty powerful for you. 240 00:11:13,480 --> 00:11:15,440 And more importantly, it connects you 241 00:11:15,440 --> 00:11:17,040 to a global audience. 242 00:11:17,040 --> 00:11:19,360 Now with streaming music and the internet 243 00:11:19,360 --> 00:11:22,080 and the ability to connect with anyone globally, 244 00:11:22,080 --> 00:11:25,120 it's quite fascinating and interesting 245 00:11:25,120 --> 00:11:27,960 that you can go viral and be worldwide. 246 00:11:27,960 --> 00:11:32,320 And why not give the world the ability to connect with you? 247 00:11:32,320 --> 00:11:34,600 And what's really fun for artists is you 248 00:11:34,600 --> 00:11:37,720 can actually incentivize people to come and engage with you 249 00:11:37,720 --> 00:11:39,800 and have fun enjoying you over the internet 250 00:11:39,800 --> 00:11:42,200 with small fractions of a Bitcoin. 251 00:11:42,200 --> 00:11:45,880 Anyone who's a new artist, there's a guy named Nick D. 252 00:11:45,880 --> 00:11:47,880 He's in the crew with that guy, Connor Price. 253 00:11:47,880 --> 00:11:49,920 And he's absolutely destroying it. 254 00:11:49,920 --> 00:11:51,800 Record label is literally go tell the artist, 255 00:11:51,800 --> 00:11:54,440 hey, model after this independent guy who leverages TikTok, 256 00:11:54,440 --> 00:11:56,560 like the marketing departments can't really do 257 00:11:56,560 --> 00:11:57,920 near what the artist can. 258 00:11:57,920 --> 00:12:00,880 Like if the script is flipped like we discussed. 259 00:12:00,880 --> 00:12:04,120 And for him, he would run paid ads online 260 00:12:04,120 --> 00:12:05,760 to get his music known when he first started. 261 00:12:05,760 --> 00:12:08,160 Well, nowadays you can run an incentive 262 00:12:08,160 --> 00:12:10,240 or a little offer to get people to come engage. 263 00:12:10,240 --> 00:12:12,160 And it's even lower cost. 264 00:12:12,160 --> 00:12:14,760 So there's a lot of options and things, 265 00:12:14,760 --> 00:12:16,400 but that's really what Bitcoin is. 266 00:12:16,400 --> 00:12:18,120 It's obviously money like we believe. 267 00:12:18,120 --> 00:12:21,160 But there's a lot of technological advancements 268 00:12:21,160 --> 00:12:24,240 and just delightful ways you can use it 269 00:12:24,240 --> 00:12:27,600 to attract people to listen and enjoy your music. 270 00:12:27,600 --> 00:12:31,040 Yeah, I mean, if I had to explain what Bitcoin is, 271 00:12:31,040 --> 00:12:32,920 and Sean, I'm going to ask you the same question. 272 00:12:32,920 --> 00:12:34,600 Like how would we explain it to somebody? 273 00:12:34,600 --> 00:12:37,200 Like I would just try and keep it simple. 274 00:12:37,200 --> 00:12:40,680 I'm like, look, it's a digital currency. 275 00:12:40,680 --> 00:12:46,400 Number one, number two, you have to understand the fact 276 00:12:46,400 --> 00:12:49,400 that there's only going to be X amount of it. 277 00:12:49,400 --> 00:12:51,160 There's only going to be 21 million. 278 00:12:51,160 --> 00:12:57,600 And anytime you have something that the scarcity of it 279 00:12:57,600 --> 00:13:00,880 is defined, the value is going to go up. 280 00:13:00,880 --> 00:13:04,800 Case in point, there's only X amount of the Honest Wagner 281 00:13:04,800 --> 00:13:05,600 baseball cards. 282 00:13:05,600 --> 00:13:09,080 And they are worth hundreds of thousands 283 00:13:09,080 --> 00:13:10,760 of millions, right? 284 00:13:10,760 --> 00:13:13,360 Or let's put it in the musician terms. 285 00:13:13,360 --> 00:13:18,960 There is a reason why a 1959 pre-CBS vendor's strata 286 00:13:18,960 --> 00:13:21,600 is worth as much as it's worth because there's only 287 00:13:21,600 --> 00:13:24,920 because the quality of it, but there's only so many of them 288 00:13:24,920 --> 00:13:25,800 that are out there. 289 00:13:25,800 --> 00:13:32,760 It's the scarcity of it that is indicative of its value. 290 00:13:32,760 --> 00:13:36,320 And that, to me, are-- 291 00:13:36,320 --> 00:13:38,320 those are two things that I always bring up when somebody 292 00:13:38,320 --> 00:13:39,960 asks what it is. 293 00:13:39,960 --> 00:13:41,840 Sean, what do you think? 294 00:13:41,840 --> 00:13:43,720 Well, you said, basis, all. 295 00:13:43,720 --> 00:13:46,160 Explain it like I'm a drummer, which I am. 296 00:13:46,160 --> 00:13:50,840 Which is, I would tend to say that it offers you 297 00:13:50,840 --> 00:13:55,040 the security and the scarcity of gold and a vault, 298 00:13:55,040 --> 00:13:59,680 but it moves with the speed and the ease of cash app. 299 00:13:59,680 --> 00:14:00,840 And see where that takes us. 300 00:14:00,840 --> 00:14:04,400 And I think so much of that conversation, of course, 301 00:14:04,400 --> 00:14:07,760 it played out is going to be feeding into what connects, 302 00:14:07,760 --> 00:14:10,840 but I think as flawed as we all know, 303 00:14:10,840 --> 00:14:14,880 the digital gold metaphor is, I think it's 304 00:14:14,880 --> 00:14:17,840 a useful tool in conversations like that. 305 00:14:17,840 --> 00:14:19,960 That's really a great point. 306 00:14:19,960 --> 00:14:24,040 What we've talked about the value of Bitcoin, 307 00:14:24,040 --> 00:14:25,720 what it is, digital currency. 308 00:14:25,720 --> 00:14:30,360 And we've kind of briefly touched upon the percentages 309 00:14:30,360 --> 00:14:31,960 of the income stream. 310 00:14:31,960 --> 00:14:35,560 And Bobby, and you brought up Nick D and Conor Price, 311 00:14:35,560 --> 00:14:41,120 and for these artists that own their catalog, right? 312 00:14:41,120 --> 00:14:44,040 And maybe the three of us are in a band, 313 00:14:44,040 --> 00:14:49,000 and we have to split the royalties one third. 314 00:14:49,000 --> 00:14:51,880 How would you guys explain that to somebody 315 00:14:51,880 --> 00:14:58,360 in terms of, hey, guys, you can post your songs up in Web3 316 00:14:58,360 --> 00:14:59,040 in the space. 317 00:14:59,040 --> 00:15:01,120 There's a lot of different places where you can do this. 318 00:15:01,120 --> 00:15:04,680 You got LNB, you got Tombstone, you got radio shows, 319 00:15:04,680 --> 00:15:06,560 like Boost Grand Ball and Lightning Thrashes, 320 00:15:06,560 --> 00:15:08,520 and all these great shows around that are playing music. 321 00:15:08,520 --> 00:15:10,800 And you got services like Wave Lake. 322 00:15:10,800 --> 00:15:16,720 And oh, by the way, you can set it up to where all four members 323 00:15:16,720 --> 00:15:18,440 of your band, or all three members of your band, 324 00:15:18,440 --> 00:15:22,440 who never wrote the song, that you can set up the splits 325 00:15:22,440 --> 00:15:23,640 in there automatically. 326 00:15:23,640 --> 00:15:27,600 So as the pieces of Bitcoin come in, 327 00:15:27,600 --> 00:15:32,720 everybody gets paid, whatever you guys agreed to on the splits, 328 00:15:32,720 --> 00:15:34,880 and everybody gets paid at the same time. 329 00:15:34,880 --> 00:15:38,520 Is there a different way to explain that? 330 00:15:38,520 --> 00:15:42,720 Sean, is there a better way of explaining what the back-end 331 00:15:42,720 --> 00:15:45,000 splits are to people? 332 00:15:45,000 --> 00:15:49,840 What if I could replace your PROs in a six-month waiting time 333 00:15:49,840 --> 00:15:52,640 with a few lines of software and a couple of microseconds? 334 00:15:52,640 --> 00:15:58,160 And we know it's not that clean, but I mean, that's where we're headed, right? 335 00:15:58,160 --> 00:16:02,040 And I mean, I realized, maybe there's some-- 336 00:16:02,040 --> 00:16:04,760 I have friends at PROs here in Nashville, 337 00:16:04,760 --> 00:16:07,800 and I love them dearly, but these are antiquated. 338 00:16:07,800 --> 00:16:15,240 And our, you know, anachronistic business is that just need to be replaced. 339 00:16:15,240 --> 00:16:20,200 And I think most of the musicians I know have deep pains associated 340 00:16:20,200 --> 00:16:25,280 with those six-month, nine-month pay-out wait times. 341 00:16:25,280 --> 00:16:27,840 And I'm hesitant-- you know, I said what I said, 342 00:16:27,840 --> 00:16:30,160 tongue-in-cheek, because I'm hesitant to promise anything 343 00:16:30,160 --> 00:16:31,960 that sounds too good to be true. 344 00:16:31,960 --> 00:16:34,360 But I think that's effectively what this does, 345 00:16:34,360 --> 00:16:41,960 is to swap out those middlemen for some code and some instant gratification. 346 00:16:41,960 --> 00:16:44,000 And the dumb bass player jumps in and says, 347 00:16:44,000 --> 00:16:45,080 "What's a PRO?" 348 00:16:45,080 --> 00:16:46,440 And then I respond, "Ap. 349 00:16:46,440 --> 00:16:51,120 A PRO is your performing rights organization." 350 00:16:51,120 --> 00:16:54,200 That is Ask Cat, that is BMI, that is CSAC, 351 00:16:54,200 --> 00:16:58,440 that is whomever is that you guys have registered your songs with. 352 00:16:58,440 --> 00:17:01,640 That is, quote unquote, supposed to be double-checking 353 00:17:01,640 --> 00:17:05,720 all of the different opportunities that your music has given you 354 00:17:05,720 --> 00:17:07,360 and therefore paying you accordingly. 355 00:17:07,360 --> 00:17:10,000 But as Michael Frenchon has mentioned, 356 00:17:10,000 --> 00:17:13,800 you have to wait about six months for your mailbox money 357 00:17:13,800 --> 00:17:17,240 and even then hope that they got it right. 358 00:17:17,240 --> 00:17:21,680 So Bobby, what do you-- like how would you explain the back-end splits 359 00:17:21,680 --> 00:17:29,480 and that instantaneous benefit to independent musicians? 360 00:17:29,480 --> 00:17:33,040 Yeah, I mean, when it comes to music or like how a lot of this-- 361 00:17:33,040 --> 00:17:35,840 or it comes to like telling educating people about Bitcoin 362 00:17:35,840 --> 00:17:38,640 or how this works, I almost don't even 363 00:17:38,640 --> 00:17:41,720 want to bring up the supply cap and all the typical things we talk about. 364 00:17:41,720 --> 00:17:44,880 I only want to like address specifically how it serves them. 365 00:17:44,880 --> 00:17:50,920 And I think for musicians, you can get immediate withdrawal, 366 00:17:50,920 --> 00:17:55,760 like of just your money, you know, it's CD Baby or whatever tool you're using. 367 00:17:55,760 --> 00:17:58,320 There's caps of like, oh, once you hit $10, $15, 368 00:17:58,320 --> 00:18:01,720 like imagine it just like streaming directly to your mobile phone 369 00:18:01,720 --> 00:18:03,400 and to your wallet any time you need it. 370 00:18:03,400 --> 00:18:07,520 And if you do collaborate and make music with friends, 371 00:18:07,520 --> 00:18:11,920 you can have it split immediately in real time directly to you. 372 00:18:11,920 --> 00:18:16,280 And what I would tell them is, you know, anyone who's a musician now 373 00:18:16,280 --> 00:18:19,200 who hasn't been on TikTok, they're kind of learning, 374 00:18:19,200 --> 00:18:20,760 man, I wish I was an early adopter. 375 00:18:20,760 --> 00:18:24,080 Well, this is a great opportunity to kind of slow down, pump the brakes 376 00:18:24,080 --> 00:18:27,960 and learn what this thing really is because anyone who's an early adopter 377 00:18:27,960 --> 00:18:31,560 to a new technology typically tends to be a very big winner. 378 00:18:31,560 --> 00:18:35,400 And I would encourage people to test it and explore it and try it 379 00:18:35,400 --> 00:18:39,760 and tell that story because you might find that it is the reason 380 00:18:39,760 --> 00:18:42,240 your music even gets discovered. 381 00:18:42,240 --> 00:18:45,760 And that's really important. 382 00:18:45,760 --> 00:18:48,360 And yeah, like I think with a band, 383 00:18:48,360 --> 00:18:49,960 yeah, I think it emphasized that. 384 00:18:49,960 --> 00:18:51,960 Great, great point. 385 00:18:51,960 --> 00:18:55,760 The only other thing too is I think it kind of paints the picture. 386 00:18:55,760 --> 00:18:59,440 I don't know if it was David Bowie or Jim Morrison, 387 00:18:59,440 --> 00:19:02,240 or they were like, you know, one day it'll be a guy on stage 388 00:19:02,240 --> 00:19:05,600 all by himself playing music is like a one man band. 389 00:19:05,600 --> 00:19:06,760 And we're seeing that. 390 00:19:06,760 --> 00:19:10,560 Like if you play in a band with a bunch of members, it's really challenging. 391 00:19:10,560 --> 00:19:13,760 Like one band that's killing it doing right now is Lawrence, 392 00:19:13,760 --> 00:19:16,680 the band Gracie Lawrence and her brother. 393 00:19:16,680 --> 00:19:19,440 And they're just absolutely phenomenal. 394 00:19:19,440 --> 00:19:21,320 They're doing social media the right way. 395 00:19:21,320 --> 00:19:22,320 They're crushing it. 396 00:19:22,320 --> 00:19:25,440 They're like a eight person band, but that's a lot of money being spread out 397 00:19:25,440 --> 00:19:28,720 where modern musicians, you can make beats on your computer, 398 00:19:28,720 --> 00:19:30,680 make music on your computer, sample stuff, 399 00:19:30,680 --> 00:19:33,640 record it all by yourself and take home all the revenue. 400 00:19:33,640 --> 00:19:37,720 So it really depends on how you're approaching music. 401 00:19:37,720 --> 00:19:39,480 I mean, you can be successful in both. 402 00:19:39,480 --> 00:19:43,400 And it's fair to say that a lot of like artists who are going 403 00:19:43,400 --> 00:19:47,200 fully digital in some cases, they're more successful, you know? 404 00:19:47,200 --> 00:19:50,640 But it's a really interesting topic. 405 00:19:50,640 --> 00:19:53,840 It's just, yeah, it could get pretty deep, pretty quick. 406 00:19:53,840 --> 00:19:57,760 Bobby, I always love talking to you about this man because like every time you bring 407 00:19:57,760 --> 00:20:02,320 up like four or five artists that I've never heard of, right? 408 00:20:02,320 --> 00:20:05,080 And I'm like, damn, I gotta check that to you now, right? 409 00:20:05,080 --> 00:20:05,600 Yeah. 410 00:20:05,600 --> 00:20:08,320 Lawrence, the band's pretty cool because they're using, 411 00:20:08,320 --> 00:20:12,600 I just got invited to a beta of something that they're a part of. 412 00:20:12,600 --> 00:20:13,600 That's interesting. 413 00:20:13,600 --> 00:20:17,720 And it's cool because it allows you to directly connect to your audience. 414 00:20:17,720 --> 00:20:21,920 It's called stim, it's called splitter.fm. 415 00:20:21,920 --> 00:20:27,840 So you get to upload all your stims and it lets like listeners engage and like leave notes 416 00:20:27,840 --> 00:20:28,840 and comment. 417 00:20:28,840 --> 00:20:29,840 And it's kind of cool. 418 00:20:29,840 --> 00:20:33,440 It would be even better with value for value integrated, but it's kind of like an attempt 419 00:20:33,440 --> 00:20:37,560 to connect artists and build community around the artists with the listeners. 420 00:20:37,560 --> 00:20:41,960 But yeah, Lawrence, the band is doing a lot of really cool stuff as far as like being indie 421 00:20:41,960 --> 00:20:46,680 and kind of on the bleeding edge of like how music can and should be done in the social 422 00:20:46,680 --> 00:20:47,680 world. 423 00:20:47,680 --> 00:20:48,680 Splitter.fm. 424 00:20:48,680 --> 00:20:51,200 I'm gonna have to check that out. 425 00:20:51,200 --> 00:20:52,200 Yeah. 426 00:20:52,200 --> 00:20:53,200 I'm gonna have to check that out. 427 00:20:53,200 --> 00:20:56,680 Yeah, I think, you know, and another thing that I would bring up to this band that we're 428 00:20:56,680 --> 00:21:02,760 talking to is kind of like what's going on in two weeks up in, oh, thanks. 429 00:21:02,760 --> 00:21:05,040 Probably thanks for the note. 430 00:21:05,040 --> 00:21:10,120 The box up in the chat is this thing that's going on in two weeks up in Minneapolis with 431 00:21:10,120 --> 00:21:19,520 the Bitcoin meetup and the show at first Avenue with Anzac Estolo and just loud the ability 432 00:21:19,520 --> 00:21:30,080 to livestream your show and have people send you Bitcoin to tip you while you're playing. 433 00:21:30,080 --> 00:21:34,240 You know, you can't do that per se in YouTube. 434 00:21:34,240 --> 00:21:42,480 You know, you can kind of hold up a QR code or you can have somebody in your team like 435 00:21:42,480 --> 00:21:48,560 posting a Venmo thing constantly in the YouTube chat. 436 00:21:48,560 --> 00:21:52,240 But I would tell this band that we're sitting there enjoying. 437 00:21:52,240 --> 00:21:57,440 So guys, like next time you're like you're doing a live show, like why not broadcast that live 438 00:21:57,440 --> 00:22:03,120 show over the internet and have people pay you directly in Bitcoin while you're playing. 439 00:22:03,120 --> 00:22:04,120 World wide. 440 00:22:04,120 --> 00:22:05,120 Yeah. 441 00:22:05,120 --> 00:22:08,240 And I mean, one cool thing. 442 00:22:08,240 --> 00:22:09,240 It's called LNURL. 443 00:22:09,240 --> 00:22:14,120 You know, people listening that don't know about this Bitcoin innovation in music. 444 00:22:14,120 --> 00:22:15,400 It's like, oh, God, another term. 445 00:22:15,400 --> 00:22:16,640 What the hell is that? 446 00:22:16,640 --> 00:22:21,480 It basically makes it simple where you can send Bitcoin an email format where it could 447 00:22:21,480 --> 00:22:25,920 be like, yeah, like Bobby at voltage dot cloud or whatever. 448 00:22:25,920 --> 00:22:29,200 And then I can just send you Bitcoin in real time. 449 00:22:29,200 --> 00:22:34,000 And what's really fun is it allows you to people can just send it to you. 450 00:22:34,000 --> 00:22:35,000 Like just nonstop. 451 00:22:35,000 --> 00:22:37,760 You could say send it every minute, send it every few seconds. 452 00:22:37,760 --> 00:22:42,400 Like, if I like something, you perform like your buddy shredded that six solo, I could 453 00:22:42,400 --> 00:22:44,360 just double tap and it'll send more money. 454 00:22:44,360 --> 00:22:46,520 Like it's so powerful. 455 00:22:46,520 --> 00:22:48,400 And you brought up a good point with YouTube. 456 00:22:48,400 --> 00:22:52,720 They give you these like bonuses or whatever, like super chats and it's like $5, $10. 457 00:22:52,720 --> 00:22:54,600 Like that's pretty hefty, man. 458 00:22:54,600 --> 00:22:58,840 Like I make, I make decent money, but that makes me a little sick to my stomach, like sending 459 00:22:58,840 --> 00:22:59,840 someone five bucks. 460 00:22:59,840 --> 00:23:02,920 Like I would rather send them like a quarter or 50 cents. 461 00:23:02,920 --> 00:23:05,880 And when you do that, it's scale across thousands of people. 462 00:23:05,880 --> 00:23:10,280 And it's not going to break the bank form, especially in an economic situation like we're 463 00:23:10,280 --> 00:23:12,080 in now that can really add up. 464 00:23:12,080 --> 00:23:17,000 Like you're on, you're on Noster and I see some folks on Noster every post they're making, 465 00:23:17,000 --> 00:23:21,000 they're making like a dollar to two dollars and Bitcoin and that really adds up if you're 466 00:23:21,000 --> 00:23:23,840 adding value to the community you're a part of. 467 00:23:23,840 --> 00:23:28,680 Yeah, let me chime in and say something here then, Sean, I want to go to you. 468 00:23:28,680 --> 00:23:33,760 But like there's a difference like to all the musicians that are listening to this. 469 00:23:33,760 --> 00:23:40,600 Like, you know, if you're down on Broadway playing cover tunes for the tourists, it doesn't 470 00:23:40,600 --> 00:23:42,000 matter if you're on Broadway. 471 00:23:42,000 --> 00:23:49,620 Or if you're, you know, playing at the spa in Tacoma or if you're playing on the beach 472 00:23:49,620 --> 00:23:57,240 down in Sarah Soto somewhere in that setting where the band is playing cover tunes and people 473 00:23:57,240 --> 00:23:59,240 come up and throw tips in the tip jar. 474 00:23:59,240 --> 00:24:00,680 You know, that's one thing. 475 00:24:00,680 --> 00:24:06,000 But what we're talking about here is being compensated for your original music. 476 00:24:06,000 --> 00:24:14,760 What we're talking about with value for value is when you put something out into the universe, 477 00:24:14,760 --> 00:24:18,640 you should be, you should receive something in turn. 478 00:24:18,640 --> 00:24:21,640 Like it's kind of like a digital tip jar, right? 479 00:24:21,640 --> 00:24:23,080 And we're seeing this work. 480 00:24:23,080 --> 00:24:24,560 We're seeing this happen. 481 00:24:24,560 --> 00:24:28,320 You can go on the wavelength and you can see all of the, all the sats that people are 482 00:24:28,320 --> 00:24:29,320 kidding. 483 00:24:29,320 --> 00:24:35,400 And the, and the money that people are tipping these artists consistently. 484 00:24:35,400 --> 00:24:36,400 And you're right, Bobby. 485 00:24:36,400 --> 00:24:42,800 Like if you break it down for sats like maybe that are given more than 50 cents a buck or, 486 00:24:42,800 --> 00:24:45,200 you know, five bucks a shot. 487 00:24:45,200 --> 00:24:51,720 But the thousands and thousands of sats that keep strolling in, build up. 488 00:24:51,720 --> 00:24:58,280 And that is what creates that, that side income for you. 489 00:24:58,280 --> 00:25:00,280 Sean, what are your thoughts on that? 490 00:25:00,280 --> 00:25:01,280 Yeah. 491 00:25:01,280 --> 00:25:06,400 And here too, and I, you know, I, I always in these conversations try to remember that I 492 00:25:06,400 --> 00:25:09,520 have never endeavored to make a living as a musician. 493 00:25:09,520 --> 00:25:13,560 I often joke that because my father was a professional drummer, I went and got a computer 494 00:25:13,560 --> 00:25:14,560 science degree. 495 00:25:14,560 --> 00:25:16,800 But so I've never lived that life. 496 00:25:16,800 --> 00:25:22,000 I've never, I've never been dependent upon my music as much as it is one of the greatest 497 00:25:22,000 --> 00:25:23,600 joys of my life. 498 00:25:23,600 --> 00:25:28,080 So all that to say, I try to be sensitive to the fact that I remember conversations with 499 00:25:28,080 --> 00:25:31,080 so many of my musician friends here in Nashville and elsewhere. 500 00:25:31,080 --> 00:25:36,840 I'm taking my one friend, Terry, who for the longest time, Bart ended three nights a week for 501 00:25:36,840 --> 00:25:45,200 probably 15 years and, and covered the bills and gave himself the freedom to, to create, 502 00:25:45,200 --> 00:25:47,400 to make music and film the rest of the week. 503 00:25:47,400 --> 00:25:54,400 I raised that to say that I think it's all relative to how urgent that income is for them. 504 00:25:54,400 --> 00:25:58,520 And so if, you know, if they are playing down a broad, and if that pays the bills, if they 505 00:25:58,520 --> 00:26:05,880 are a server of our tender, and that pays the bills, then perhaps that gives them the opportunity 506 00:26:05,880 --> 00:26:08,720 to invest in taking some chances. 507 00:26:08,720 --> 00:26:11,200 And I think to me, this is what this comes down to. 508 00:26:11,200 --> 00:26:18,160 Do they feel an urgency that they've got to use every moment of their time to, you know, 509 00:26:18,160 --> 00:26:22,760 to achieve that sort of middle income musician status that I know a lot of, you know, people 510 00:26:22,760 --> 00:26:28,680 and publications have written about over the last few years, or are they in a comfortable 511 00:26:28,680 --> 00:26:30,800 enough place that they can, they can invest? 512 00:26:30,800 --> 00:26:37,960 And so it's a long way of saying the musicians, the artists, the creators that I see that are 513 00:26:37,960 --> 00:26:44,200 really, I think, to Bobby's previous point, taking advantage of being early, are those who 514 00:26:44,200 --> 00:26:49,200 I get a sense have created, you know, enough stability for themselves to do it. 515 00:26:49,200 --> 00:26:52,640 And so in other words, you know, it's, I don't think it's for us to say, hey, go do 516 00:26:52,640 --> 00:26:57,120 this, go do this digital busking thing if you can't pay the rent. 517 00:26:57,120 --> 00:27:01,280 So I think it's all relative to sort of where they are in their lives and in their careers. 518 00:27:01,280 --> 00:27:05,560 But hopefully, you know, I think the outcome is that more people have got the opportunity 519 00:27:05,560 --> 00:27:13,720 to make these bets and to be early and to establish themselves in a new sort of domain. 520 00:27:13,720 --> 00:27:19,960 Yeah, there's such a lack of artists in the space, and there's a lack of quality music 521 00:27:19,960 --> 00:27:21,920 in the space too. 522 00:27:21,920 --> 00:27:27,520 So all right, so let me, let me play the role of the smart ass, know it all guitar player. 523 00:27:27,520 --> 00:27:35,080 He just melted your face who knows more about being in a band than you guys do and whose brother 524 00:27:35,080 --> 00:27:40,560 is a big NFT Ethereum dogecoin dude, right? 525 00:27:40,560 --> 00:27:46,600 So Bobby, if I were to say, oh, yeah, you know what, like, this is, yeah, I'm not interested, 526 00:27:46,600 --> 00:27:47,600 like what? 527 00:27:47,600 --> 00:27:51,440 I, I, I, I want to see us go into Ethereum and NFTs. 528 00:27:51,440 --> 00:27:52,960 I don't want to do Bitcoin. 529 00:27:52,960 --> 00:27:55,200 I think it's, I think it's a joke. 530 00:27:55,200 --> 00:28:03,920 Why should somebody take Bitcoin over Ethereum and NFTs, Bobby? 531 00:28:03,920 --> 00:28:05,160 Yeah. 532 00:28:05,160 --> 00:28:10,600 Um, so I mean, Bitcoin, there's no CEO. 533 00:28:10,600 --> 00:28:12,520 There's no one throughout to choke. 534 00:28:12,520 --> 00:28:13,840 It is actually decentralized. 535 00:28:13,840 --> 00:28:18,000 I don't need to go into that because there's a million podcast people can go verify that is 536 00:28:18,000 --> 00:28:20,240 objectively true, undebatable. 537 00:28:20,240 --> 00:28:24,400 But I would also tell that person, secure your bag, do both of them. 538 00:28:24,400 --> 00:28:29,880 You know, I have friends who sell NFTs and they're making thousands monthly selling them, 539 00:28:29,880 --> 00:28:33,080 like music ones, like there's, there's huge communities for it. 540 00:28:33,080 --> 00:28:37,000 Secure the bag in both areas, like I'm a Bitcoin or through and through, but I mean, if you're 541 00:28:37,000 --> 00:28:41,000 trying to make money, like do you, you know, I'll tell you, I would help them how to do it 542 00:28:41,000 --> 00:28:42,000 if they wanted to. 543 00:28:42,000 --> 00:28:45,000 I'd be like, but Bitcoin's better if you were going to go get some Ethereum, like turn it 544 00:28:45,000 --> 00:28:50,200 in a Bitcoin, but I know, I know people who are making tons of money in it. 545 00:28:50,200 --> 00:28:51,880 And Ethereum music stuff. 546 00:28:51,880 --> 00:28:54,040 So it's like, you know, I wouldn't try to stop them. 547 00:28:54,040 --> 00:28:55,640 I would say, yeah, go get your money. 548 00:28:55,640 --> 00:28:56,640 Like you need to do it. 549 00:28:56,640 --> 00:28:57,720 You're a starving artist, right? 550 00:28:57,720 --> 00:29:04,160 But I would say I would really try to build your brand and point all of your, all of your 551 00:29:04,160 --> 00:29:12,040 listeners to the Bitcoin solution because feasibly it's going to be more interoperable long 552 00:29:12,040 --> 00:29:13,640 term. 553 00:29:13,640 --> 00:29:18,000 And if we want to go study history, you know, last cycle Ethereum was the big winner. 554 00:29:18,000 --> 00:29:19,400 This cycle, it's Salana. 555 00:29:19,400 --> 00:29:24,720 Like if these things keep changing every three to four years based on, you know, this new 556 00:29:24,720 --> 00:29:29,080 faster chain with less security is easier to use, you know, you don't want to build your 557 00:29:29,080 --> 00:29:30,680 house on sand. 558 00:29:30,680 --> 00:29:32,200 You want to build your house on rock. 559 00:29:32,200 --> 00:29:37,080 So go secure your bag with Ethereum, but you had better focus and build your brand around 560 00:29:37,080 --> 00:29:41,320 Bitcoin and the interoperability of the Lightning network with the rest of the web. 561 00:29:41,320 --> 00:29:44,360 And then I would hope that would spark their interest and we could really dive deeper 562 00:29:44,360 --> 00:29:46,040 into like why Bitcoin? 563 00:29:46,040 --> 00:29:52,920 Sean, why should I come over to Bitcoin when I think that Ethereum, NFTs are the right 564 00:29:52,920 --> 00:29:53,920 choices? 565 00:29:53,920 --> 00:30:00,000 Yeah, I mean, I think I would probably approach it from the standpoint that hey, if you're 566 00:30:00,000 --> 00:30:09,560 comfortable with that fantastic promoter who serves you well until he runs off of half 567 00:30:09,560 --> 00:30:15,360 of your income, if you're great with that major record label deal until they disclose 568 00:30:15,360 --> 00:30:20,480 to you that you signed everything away in a 360 deal and they get, you know, they get 569 00:30:20,480 --> 00:30:21,480 theirs first. 570 00:30:21,480 --> 00:30:28,440 I mean, the point being, if you're willing to trust parties like that and you don't feel 571 00:30:28,440 --> 00:30:33,120 like you need better protection or better options, then go for it, right? 572 00:30:33,120 --> 00:30:41,560 If instead you would prefer to be in a situation where you cannot be rubbed, you cannot be 573 00:30:41,560 --> 00:30:47,760 un-carnified, you can't have Hollywood accounting applied. 574 00:30:47,760 --> 00:30:53,840 Oh, after the fact that I think Bitcoin, you know, is that approach and it's that solution. 575 00:30:53,840 --> 00:30:56,560 But I think when you, you know, to your point about the persona, if you're dealing with someone 576 00:30:56,560 --> 00:31:00,600 who's got it all figured out, Bobby's probably got the right approach, which is you go do 577 00:31:00,600 --> 00:31:02,520 you. 578 00:31:02,520 --> 00:31:06,360 But, you know, ultimately it's meet the new boss saying is the old boss, right? 579 00:31:06,360 --> 00:31:07,920 Somebody's running a scam on you. 580 00:31:07,920 --> 00:31:14,080 This time is called an NFT and if you think they aren't looking for an opportunity to take 581 00:31:14,080 --> 00:31:16,880 advantage of you, then you've learned nothing. 582 00:31:16,880 --> 00:31:17,880 Yeah. 583 00:31:17,880 --> 00:31:18,880 Spot on. 584 00:31:18,880 --> 00:31:20,040 I like the way he articulated that. 585 00:31:20,040 --> 00:31:21,040 That was good. 586 00:31:21,040 --> 00:31:27,820 Nice little, a, a, a, Daltry/Towns and reference for those for those youngsters who don't 587 00:31:27,820 --> 00:31:31,320 know the lyrics of the who shame on you. 588 00:31:31,320 --> 00:31:33,320 Homework, homework. 589 00:31:33,320 --> 00:31:34,320 Yeah. 590 00:31:34,320 --> 00:31:42,160 So I was kind of thinking like, and this is more of like a fun, fun question. 591 00:31:42,160 --> 00:31:49,720 Like if you think about the classic artists, the classic musicians, the who stones, Johnny 592 00:31:49,720 --> 00:31:58,440 Cash, Merle Hagger, like who do you think would have been, would have jumped all over this had 593 00:31:58,440 --> 00:32:02,040 that, if they had the chance back in the day, right? 594 00:32:02,040 --> 00:32:07,880 Like if you think about the, those legacy artists, like to me, Prince stands out, like Prince 595 00:32:07,880 --> 00:32:11,120 would have been all over this market. 596 00:32:11,120 --> 00:32:16,040 Prince would have, would have been all, but I, I'm wondering like, how would have, would 597 00:32:16,040 --> 00:32:20,400 have, would have Johnny, would Johnny Cash have gotten into this or Chris Christofferson or, 598 00:32:20,400 --> 00:32:25,360 and I say that kind of jokingly, but I also say it like because the, the, the major labels, 599 00:32:25,360 --> 00:32:29,200 the, the legacy labels that, they're going to figure this out sooner or later. 600 00:32:29,200 --> 00:32:33,080 And somebody who has their own catalog and is still signed to a major label, they're going 601 00:32:33,080 --> 00:32:35,080 to start dumping their music in here. 602 00:32:35,080 --> 00:32:45,080 But like who, as far as like major players, either active or long gone, who do you guys think 603 00:32:45,080 --> 00:32:49,640 what would have been all over this if they had the opportunity to? 604 00:32:49,640 --> 00:32:51,280 I'll jump in, man. 605 00:32:51,280 --> 00:32:56,600 I would love to think and I'm certain I have seen a meme somewhere of Johnny Cash, which is 606 00:32:56,600 --> 00:33:01,120 middle finger up and, and somebody, you know, put a Bitcoin symbol on it, but like, as, as 607 00:33:01,120 --> 00:33:05,840 someone said, and I wish I could attribute it because I've forgotten that Bitcoin is punk. 608 00:33:05,840 --> 00:33:11,760 And, you know, maybe, maybe Prince after the artist formerly, you know, known as, maybe 609 00:33:11,760 --> 00:33:18,160 when he contractually threw his middle finger up to the label. 610 00:33:18,160 --> 00:33:24,440 You know, it's, it seems to me anyone who's been sufficiently burned at the level and 611 00:33:24,440 --> 00:33:32,000 that the just, just overall massive, massive wealth and success they had, but would just love 612 00:33:32,000 --> 00:33:36,440 the uncompascatable nature of Bitcoin. 613 00:33:36,440 --> 00:33:39,760 Bowie would have been all over this. 614 00:33:39,760 --> 00:33:42,720 I think he was extremely early on the internet. 615 00:33:42,720 --> 00:33:44,800 So I would, I would love to think that he would. 616 00:33:44,800 --> 00:33:46,440 That's a great call out. 617 00:33:46,440 --> 00:33:53,480 But Bowie, Iggy Pop, Henry Rawlings and Black Flag, I totally agree with you, Sean. 618 00:33:53,480 --> 00:33:56,920 That's punk, right? 619 00:33:56,920 --> 00:34:03,960 Sex pistols, the clash, revolting cocks, dead Kennedys. 620 00:34:03,960 --> 00:34:06,400 You just, you just laid out my playlist for this weekend. 621 00:34:06,400 --> 00:34:07,400 Thank you. 622 00:34:07,400 --> 00:34:10,960 But, but all surfers, they would have been all over it, right? 623 00:34:10,960 --> 00:34:15,520 Shaw, Bobby, who, who do you think like from a legacy standpoint, what would have been 624 00:34:15,520 --> 00:34:18,360 all over this? 625 00:34:18,360 --> 00:34:20,320 I think Rage of the machine might have liked it. 626 00:34:20,320 --> 00:34:22,120 Obviously they're a little newer. 627 00:34:22,120 --> 00:34:24,320 Um, good one. 628 00:34:24,320 --> 00:34:30,200 And also, um, I feel like Queen or Elton John maybe, I feel like there were, there were 629 00:34:30,200 --> 00:34:34,320 obviously a few other artists that were like, wildly taken advantage of by people in their 630 00:34:34,320 --> 00:34:35,320 circle. 631 00:34:35,320 --> 00:34:39,880 And to just be able to like do your art and not even have to deal with lawyers or people 632 00:34:39,880 --> 00:34:43,600 or bankers or managers and money and it just shows up and you're like, I don't even want 633 00:34:43,600 --> 00:34:46,880 to look at it until I need to purchase food or a house. 634 00:34:46,880 --> 00:34:51,640 Like, I just, I imagine anyone that just had like a tough go in their career and a lot 635 00:34:51,640 --> 00:34:56,080 of drama with people around them would have like truly loved it. 636 00:34:56,080 --> 00:35:00,320 I think the statement you just uttered, Bobby is the elevator pitch who is a successful 637 00:35:00,320 --> 00:35:01,320 artist. 638 00:35:01,320 --> 00:35:02,320 Yeah. 639 00:35:02,320 --> 00:35:03,320 Yeah. 640 00:35:03,320 --> 00:35:04,320 Yeah. 641 00:35:04,320 --> 00:35:09,520 You know, I, I, I think about, uh, my God, why don't I always forget the title, the, the 642 00:35:09,520 --> 00:35:12,080 proper title, life's been good to me so far. 643 00:35:12,080 --> 00:35:13,920 Um, is that the title? 644 00:35:13,920 --> 00:35:16,320 Yeah, Walsh, but I always forget the actual, is that the title? 645 00:35:16,320 --> 00:35:18,240 But you know, like that story, right? 646 00:35:18,240 --> 00:35:23,360 Uh, anyone who's lived and felt that story to Bobby's point, I think it would immediately 647 00:35:23,360 --> 00:35:24,360 connect. 648 00:35:24,360 --> 00:35:28,560 So I think that's a, that, that to me, you just nailed the way to get through to, uh, to 649 00:35:28,560 --> 00:35:30,960 an established artist, a successful artist. 650 00:35:30,960 --> 00:35:37,000 I, I am, yeah, I'm, I'm so thankful for you guys for joining me on this because it's 651 00:35:37,000 --> 00:35:42,560 given me a lot of, uh, things to think about as I work on my pitch, trying to bring 652 00:35:42,560 --> 00:35:48,200 artists into this and you guys are so much, yeah, you guys have had to do the sales pitch. 653 00:35:48,200 --> 00:35:54,720 Not for musicians, but just people calling, amboss and people calling, uh, voltage, you 654 00:35:54,720 --> 00:36:00,120 know, you guys have to go Bitcoin 101 just probably every day in, in what your roles are. 655 00:36:00,120 --> 00:36:04,520 So I really appreciate you guys taking the time to have this conversation. 656 00:36:04,520 --> 00:36:05,680 I am, pleasure. 657 00:36:05,680 --> 00:36:08,360 I, I, I am so excited about this opportunity. 658 00:36:08,360 --> 00:36:14,920 Like for the first time in 30 years, I, I'm excited about the music industry again. 659 00:36:14,920 --> 00:36:21,760 You know, I mean, I was a singer, songwriter in LA from, from 95 to 03, you know, just 660 00:36:21,760 --> 00:36:28,600 banging away at trying to get on radio and trying to get gigs and I got lucky, man, I got, 661 00:36:28,600 --> 00:36:34,640 you know, I, I was able to do more than most, but I genuinely believe, I, I believe this 662 00:36:34,640 --> 00:36:42,120 with my whole heart and you, you guys, let me know if I'm wrong or if, if I'm off base. 663 00:36:42,120 --> 00:36:48,440 I think there has never been a better time to be an independent musician. 664 00:36:48,440 --> 00:36:50,440 Oh, hands down. 665 00:36:50,440 --> 00:36:51,440 Yeah. 666 00:36:51,440 --> 00:36:56,400 I mean, just seeing the stories of these young kids who like, they own their whole stack 667 00:36:56,400 --> 00:37:02,280 of music, they're literally turning down labels left and right, offering them boo-coo money. 668 00:37:02,280 --> 00:37:05,400 And they're making, you know, millions of quarter. 669 00:37:05,400 --> 00:37:06,640 Like it's, it's phenomenal. 670 00:37:06,640 --> 00:37:08,480 Like you, you go on tour when you want. 671 00:37:08,480 --> 00:37:14,520 You control all of your, your portfolio of music and it's just everyone's going to copy 672 00:37:14,520 --> 00:37:15,520 it. 673 00:37:15,520 --> 00:37:16,720 It's like the only rational thing to do. 674 00:37:16,720 --> 00:37:18,200 And it's great because you have the internet. 675 00:37:18,200 --> 00:37:20,480 Like you can learn to mix and master on YouTube. 676 00:37:20,480 --> 00:37:21,960 You can learn to make beats easily. 677 00:37:21,960 --> 00:37:24,560 You can carry an instrument in your pocket. 678 00:37:24,560 --> 00:37:25,600 Like it's nuts. 679 00:37:25,600 --> 00:37:28,000 Like it's, it's such a good time for artists. 680 00:37:28,000 --> 00:37:29,000 Yeah. 681 00:37:29,000 --> 00:37:30,000 Sean. 682 00:37:30,000 --> 00:37:34,600 I think I know Bobby, sorry, I was going to say Bobby as a, as a marketer will appreciate 683 00:37:34,600 --> 00:37:36,800 this deeply. 684 00:37:36,800 --> 00:37:40,000 But he just laid out and he's much closer to this certainly than I am. 685 00:37:40,000 --> 00:37:44,000 And as you say, and it's been great to hear Bobby lay out some of these stories and these 686 00:37:44,000 --> 00:37:46,280 artists is, I think that's what we need. 687 00:37:46,280 --> 00:37:47,800 We need case studies, right? 688 00:37:47,800 --> 00:37:51,520 And sort of classic product marketing terminology. 689 00:37:51,520 --> 00:37:58,920 We need, we need the case studies that tell the stories of these successful independent 690 00:37:58,920 --> 00:37:59,920 artists. 691 00:37:59,920 --> 00:38:05,000 And hopefully, I don't know, I don't know, Bobby, if many of these are already, you know, 692 00:38:05,000 --> 00:38:07,840 embracing value, Bitcoin, Noster, whatever. 693 00:38:07,840 --> 00:38:12,200 But if there's a small, even a small subset, if we can find one or two who've reached that 694 00:38:12,200 --> 00:38:16,760 level of success, I think that's, that's incredibly powerful. 695 00:38:16,760 --> 00:38:22,680 And it invites people into a conversation where, you know, they're already seeing the, the 696 00:38:22,680 --> 00:38:27,160 golden ring that they're reaching for. 697 00:38:27,160 --> 00:38:29,880 And then the conversation sort of flows from there. 698 00:38:29,880 --> 00:38:30,880 Yeah. 699 00:38:30,880 --> 00:38:31,880 It's amazing. 700 00:38:31,880 --> 00:38:34,680 I mean, Conor Price, Nick D. Lawrence the band. 701 00:38:34,680 --> 00:38:40,560 There's a boatload of rappers, you know, that are doing it in the NFT and Ethereum space. 702 00:38:40,560 --> 00:38:45,040 Sean, that young lady that we met a couple weeks ago, you read my mind. 703 00:38:45,040 --> 00:38:46,360 I was thinking about her. 704 00:38:46,360 --> 00:38:48,360 Yeah, but I let up. 705 00:38:48,360 --> 00:38:49,360 Is that her name? 706 00:38:49,360 --> 00:38:50,360 I believe so. 707 00:38:50,360 --> 00:38:51,360 Yeah. 708 00:38:51,360 --> 00:38:52,360 I've been trying to get her on. 709 00:38:52,360 --> 00:38:53,360 I've been trying to get her on the show. 710 00:38:53,360 --> 00:38:57,200 I mean, she's doing, well, she's got a Miami right now doing like the, the bozzle, our 711 00:38:57,200 --> 00:38:58,200 thing. 712 00:38:58,200 --> 00:39:00,000 She had a command. 713 00:39:00,000 --> 00:39:04,640 And I think, you know, not, not too big of a signature, but I think the reason I thought 714 00:39:04,640 --> 00:39:11,040 of her and, and then, you know, she's doing most of it on Ethereum within a tease. 715 00:39:11,040 --> 00:39:12,040 We might like that to be otherwise. 716 00:39:12,040 --> 00:39:18,920 But as Bobby said, you know, go, go do what you got to do is she had to me such a command 717 00:39:18,920 --> 00:39:22,600 of her work in her career and what she is doing. 718 00:39:22,600 --> 00:39:26,760 There was, there was no question, no question to me in her mind as to what she's going to 719 00:39:26,760 --> 00:39:28,480 do next. 720 00:39:28,480 --> 00:39:33,640 And that, that to me is incredibly inspiring as opposed to, and I get it. 721 00:39:33,640 --> 00:39:38,040 And this is not me, you know, trying to take anybody down, but these conversations with artists 722 00:39:38,040 --> 00:39:40,720 where it is, I'm waiting for X to do Y. 723 00:39:40,720 --> 00:39:42,560 I'm waiting for a manager to do this. 724 00:39:42,560 --> 00:39:45,880 I'm waiting for this call, I'm waiting for this introduction. 725 00:39:45,880 --> 00:39:48,120 This young woman was waiting on no one. 726 00:39:48,120 --> 00:39:49,120 Yeah. 727 00:39:49,120 --> 00:39:51,120 And I think that's extremely powerful. 728 00:39:51,120 --> 00:39:52,120 Yeah. 729 00:39:52,120 --> 00:39:55,880 I mean, this is, this is no different than any other industry. 730 00:39:55,880 --> 00:39:57,800 You know, you got to get out there and take it. 731 00:39:57,800 --> 00:40:05,680 And I think that artists, we all love the fact that we're creating art and it's, and the 732 00:40:05,680 --> 00:40:11,000 art is, is the goal of the artist to bring people together and the goal of the, of the 733 00:40:11,000 --> 00:40:19,240 artist to create bridges and to, and hopefully with more art comes more world peace, right? 734 00:40:19,240 --> 00:40:24,760 I mean, I just, you know, that is, that is the full on hippie in me coming out. 735 00:40:24,760 --> 00:40:30,320 And that's one of the reasons why I love music and being an artist and what music does and 736 00:40:30,320 --> 00:40:32,920 the cultural bridges that it brings people together. 737 00:40:32,920 --> 00:40:41,040 But what I see so many artists forgetting is that the unfortunate, ugly truth is that 738 00:40:41,040 --> 00:40:45,080 this is dog eat dog competition. 739 00:40:45,080 --> 00:40:52,040 You know, I mean, you have to treat this like, like it's any other business just because 740 00:40:52,040 --> 00:40:58,400 you're, you're singing about love and, and, and heartbreak and everything else doesn't 741 00:40:58,400 --> 00:41:04,000 mean this is not a business and, and value for value, Bitcoin, putting your music out in 742 00:41:04,000 --> 00:41:13,800 this space gets you a leg up in an, in arguably the most difficult business to get into 743 00:41:13,800 --> 00:41:17,600 period, you know, but I think too, too many artists forget that. 744 00:41:17,600 --> 00:41:20,320 They're like, it's all about the love and the peace in the community. 745 00:41:20,320 --> 00:41:21,320 Yeah. 746 00:41:21,320 --> 00:41:26,000 But, you know, you got to get out there and kick some ass business life. 747 00:41:26,000 --> 00:41:33,520 100% and I think, you know, from, from the sales of marketing standpoint, again, perhaps 748 00:41:33,520 --> 00:41:37,280 too often my brain works in funnels and at the top of the funnel, I would argue that it's 749 00:41:37,280 --> 00:41:39,720 never been easier to get into the music industry. 750 00:41:39,720 --> 00:41:40,720 Oh, yeah. 751 00:41:40,720 --> 00:41:45,600 And it is incredibly challenging to make it to them, let's say the middle of the funnel, 752 00:41:45,600 --> 00:41:46,600 right? 753 00:41:46,600 --> 00:41:49,960 To make it to a point where you're, you're sustainable. 754 00:41:49,960 --> 00:41:58,560 And I, I keep coming back throughout our conversation to what would be possible in speaking to an 755 00:41:58,560 --> 00:42:02,920 artist, what would be possible if you're money? 756 00:42:02,920 --> 00:42:03,920 Can believe this out. 757 00:42:03,920 --> 00:42:06,080 We're, we're unfilial with, right? 758 00:42:06,080 --> 00:42:11,880 You know, what if all the people, all the stories that you've heard and all the things that 759 00:42:11,880 --> 00:42:14,440 can and do go wrong? 760 00:42:14,440 --> 00:42:18,120 What if you could rest well at night knowing your money was secure? 761 00:42:18,120 --> 00:42:22,480 And I think, you know, there's a lot that unfold whether it's the basement that is Bobby very 762 00:42:22,480 --> 00:42:30,760 eloquently laid out at the beginning, purchasing power, but not to say that, you know, Bitcoin 763 00:42:30,760 --> 00:42:35,880 by definition protects from, from schemers and crooks, but I think there's a powerful message 764 00:42:35,880 --> 00:42:40,920 to say, you know, picking up on what you just laid out, you can do more. 765 00:42:40,920 --> 00:42:46,320 You can put more energy and time and focus into your art, you know, when your money is, 766 00:42:46,320 --> 00:42:50,480 secure and safe and not being debased. 767 00:42:50,480 --> 00:42:54,080 Yeah, somebody's going to break through from this base. 768 00:42:54,080 --> 00:42:55,680 All right, Bobby, final thoughts. 769 00:42:55,680 --> 00:42:57,320 Let me go. 770 00:42:57,320 --> 00:43:04,360 Have we, have we convinced this, this amazing band we just saw here in Nashville? 771 00:43:04,360 --> 00:43:07,640 Have we, is there anything else you, you feel compelled? 772 00:43:07,640 --> 00:43:12,520 Do you have to tell them to, to bring them into the wonderful world of Bitcoin? 773 00:43:12,520 --> 00:43:21,040 Yeah, I would say, I really hope we left this band or person with more questions than answers 774 00:43:21,040 --> 00:43:27,320 because this is very early and they need to be asking questions and learning more and 775 00:43:27,320 --> 00:43:32,680 influencing how this thing is going to develop because it's open source software and for folks 776 00:43:32,680 --> 00:43:34,560 not aware of what that means. 777 00:43:34,560 --> 00:43:39,080 It's the, though, you know, they say the world is oyster or whatever, like this technology 778 00:43:39,080 --> 00:43:40,080 is so early. 779 00:43:40,080 --> 00:43:44,960 Like anyone who has a little bit of an audience or any kind of pool, they have a massive opportunity 780 00:43:44,960 --> 00:43:48,520 to influence how it operates in the outcome of it. 781 00:43:48,520 --> 00:43:52,760 And that's important, you know, it, you might not be necessarily motivated to like earn money 782 00:43:52,760 --> 00:43:57,280 directly, but you're going to transform the fabric of how any and every artist potentially 783 00:43:57,280 --> 00:44:00,120 earns money over the future of the internet. 784 00:44:00,120 --> 00:44:04,400 And if that aligns with your heart and your mission as a creative, you should definitely 785 00:44:04,400 --> 00:44:09,000 ask more questions and just get involved with the groups of people innovating this and 786 00:44:09,000 --> 00:44:11,000 hopefully that inspires them. 787 00:44:11,000 --> 00:44:12,000 It's gone. 788 00:44:12,000 --> 00:44:14,000 Final thoughts. 789 00:44:14,000 --> 00:44:15,000 Anything we missed. 790 00:44:15,000 --> 00:44:19,800 What you're, you're parting word to the band is they're loading up their guitars in that 791 00:44:19,800 --> 00:44:25,400 beat up Dodge van before they head down to Little Rock for a gig. 792 00:44:25,400 --> 00:44:26,400 Listen to what Bobby said. 793 00:44:26,400 --> 00:44:32,960 I mean, that's, that's hard to follow, but I mean, sincerely, I think it's, it's, it's 794 00:44:32,960 --> 00:44:39,600 both tactically to the shrewd and also genuinely, I think spot on to appeal not only to their 795 00:44:39,600 --> 00:44:45,720 near-term game, but to what they are participating in and growing and building as, as one in a community 796 00:44:45,720 --> 00:44:46,720 of artists. 797 00:44:46,720 --> 00:44:53,080 And I think it's, it's an excellent point to call out that we are early, you know, but so 798 00:44:53,080 --> 00:44:57,800 were those who were extraordinary early to streaming. 799 00:44:57,800 --> 00:45:00,440 And they had outsized gains from that as well. 800 00:45:00,440 --> 00:45:08,120 But I think the difference here is that it is being built in a way that ultimately the artist 801 00:45:08,120 --> 00:45:09,200 has control. 802 00:45:09,200 --> 00:45:13,040 And that's been promised in them many times, but I think this time we have got a way to 803 00:45:13,040 --> 00:45:15,440 demonstrate that it is so. 804 00:45:15,440 --> 00:45:16,440 Awesome. 805 00:45:16,440 --> 00:45:20,080 All right, fellas. 806 00:45:20,080 --> 00:45:25,320 Bobby, tell everybody what, I should have done this at the beginning and I apologize, but 807 00:45:25,320 --> 00:45:27,240 we'll do it here at the end. 808 00:45:27,240 --> 00:45:37,520 We tell everybody what voltage is and where they can find you and employ voltage and give 809 00:45:37,520 --> 00:45:41,440 us the 30 second voltage elevator pitch. 810 00:45:41,440 --> 00:45:47,920 Yeah, voltage is a all in one Bitcoin development platform where devs, engineers, anyone can 811 00:45:47,920 --> 00:45:53,800 come and get access to everything in the Bitcoin to build, integrate it into your product, 812 00:45:53,800 --> 00:45:55,600 analytics, liquidity, just all of that. 813 00:45:55,600 --> 00:46:02,080 So if you want to create a solution like this, where you want to go and we love amboss, 814 00:46:02,080 --> 00:46:03,080 we're very close with them. 815 00:46:03,080 --> 00:46:06,080 They have probably one of the best products that lightning needs right now. 816 00:46:06,080 --> 00:46:07,240 So speak highly of them. 817 00:46:07,240 --> 00:46:08,640 And you want to connect with me. 818 00:46:08,640 --> 00:46:14,800 I'm on Twitter X at at I Bobby shell, like the iPhone at I Bobby shell. 819 00:46:14,800 --> 00:46:16,840 And I'm always on LinkedIn talking about Bitcoin. 820 00:46:16,840 --> 00:46:18,280 So feel free to say, hey, there. 821 00:46:18,280 --> 00:46:20,320 Yeah, you've got some great content, man. 822 00:46:20,320 --> 00:46:21,920 I love your coins. 823 00:46:21,920 --> 00:46:25,560 So all right, Sean, you got, you got 30 seconds. 824 00:46:25,560 --> 00:46:28,760 What's the, what's the amboss elevator pitch? 825 00:46:28,760 --> 00:46:30,120 What do you guys do? 826 00:46:30,120 --> 00:46:31,600 Yeah, so thank you, Bobby, for that. 827 00:46:31,600 --> 00:46:39,600 And so as Bobby noted for for voltage with a focus on builders, amboss, likewise serves 828 00:46:39,600 --> 00:46:41,720 what we tend to call node runners. 829 00:46:41,720 --> 00:46:48,200 And so in short, we aren't necessarily something that's out there to serve, you know, the typical 830 00:46:48,200 --> 00:46:49,200 consumer. 831 00:46:49,200 --> 00:46:54,600 But if you are endeavoring to build out lightning infrastructure, hopefully with our friends 832 00:46:54,600 --> 00:47:03,200 at voltage, then we provide a number of tools, analytics, data, and services to help you 833 00:47:03,200 --> 00:47:08,120 do so in a more cost efficient, smarter way. 834 00:47:08,120 --> 00:47:13,000 So we are the leading data analytics company for the lightning network and have a whole host 835 00:47:13,000 --> 00:47:15,040 of other products that are coming down the pipe next year. 836 00:47:15,040 --> 00:47:24,560 You can find me primarily on Nostrad using either primal.net/sjhawn or just my, uh, 837 00:47:24,560 --> 00:47:27,400 Nostrad, which is Sean at Sean Yeager.com. 838 00:47:27,400 --> 00:47:28,400 Awesome. 839 00:47:28,400 --> 00:47:34,240 Yeah, I would, you know, to all of the musicians who hopefully hear this show, I would highly 840 00:47:34,240 --> 00:47:42,520 encourage you guys to follow Bobby show on Twitter and LinkedIn and anywhere else and follow Sean 841 00:47:42,520 --> 00:47:49,520 Yeager on Nostrad because both of these guys are spitten bars about technology and Bitcoin 842 00:47:49,520 --> 00:47:55,040 and you're gonna, when you first start out, it's gonna be way over your head. 843 00:47:55,040 --> 00:48:00,760 But don't worry, just hang in there because these guys are both spitten bars and just leaving 844 00:48:00,760 --> 00:48:03,120 pearls every day online. 845 00:48:03,120 --> 00:48:07,560 And I have learned a lot from these guys and Bobby, thank you once again for having me on 846 00:48:07,560 --> 00:48:14,280 your podcast a couple of weeks ago, you know, talking about, um, value for value and musicians 847 00:48:14,280 --> 00:48:16,800 and all that kind of stuff. 848 00:48:16,800 --> 00:48:19,920 And, fellas, hope you have a great weekend. 849 00:48:19,920 --> 00:48:23,880 Sean, you sounded fantastic, man, I know you're fighting a cold, but you sounded like a million 850 00:48:23,880 --> 00:48:24,880 bucks. 851 00:48:24,880 --> 00:48:28,880 Thank you to what do we have here, my cold and flume hats. 852 00:48:28,880 --> 00:48:29,880 Thank you. 853 00:48:29,880 --> 00:48:30,880 Appreciate it. 854 00:48:30,880 --> 00:48:31,880 It was a real pleasure, guys. 855 00:48:31,880 --> 00:48:32,880 Have a great weekend. 856 00:48:32,880 --> 00:48:33,880 All right. 857 00:48:33,880 --> 00:48:34,880 Thanks, Bobby. 858 00:48:34,880 --> 00:48:35,880 We'll see you guys later. 859 00:48:35,880 --> 00:48:36,880 Talk to you soon. 860 00:48:36,880 --> 00:48:37,880 Cheers. 861 00:48:37,880 --> 00:48:38,880 Bye, oh. 862 00:48:38,880 --> 00:48:39,880 So there you have it. 863 00:48:39,880 --> 00:48:45,120 My thanks to Bobby Show and Sean Yeager for joining me in that fun conversation about 864 00:48:45,120 --> 00:48:53,360 bringing unsigned artists into the Bitcoin space and taking full advantage of value for value. 865 00:48:53,360 --> 00:48:57,720 For all of you unsigned artists, independent artists out there, here's another cool thing 866 00:48:57,720 --> 00:48:59,880 about value for value. 867 00:48:59,880 --> 00:49:07,120 On the back end of this podcast, thanks to guys like Adam Curry and Dave Jones and Stephen 868 00:49:07,120 --> 00:49:11,920 B and all of the developers in the podcasting 2.0 index world. 869 00:49:11,920 --> 00:49:19,080 Here is something called wallet switching technology, which means that if a song is played 870 00:49:19,080 --> 00:49:27,080 on this show, I can switch the wallet to have all of the sats for that song go directly 871 00:49:27,080 --> 00:49:32,320 to the artist while the song is playing in the same way that if I wanted to, I could cut 872 00:49:32,320 --> 00:49:38,080 up every section of the show and when Sean is talking, all the sats go to Sean or when 873 00:49:38,080 --> 00:49:41,160 Bobby is talking, all of the sats go to Bobby. 874 00:49:41,160 --> 00:49:46,280 It's one of the really cool things that you can do with the wallet switching technology 875 00:49:46,280 --> 00:49:53,520 that is a part of podcasting 2.0 and there are specific apps that you have to use like 876 00:49:53,520 --> 00:49:59,080 fountain and pod fans and podverse and curiocaster, things like that. 877 00:49:59,080 --> 00:50:03,680 That is inherent for you to understand with respect to how important and how groundbreaking 878 00:50:03,680 --> 00:50:06,440 this technology is. 879 00:50:06,440 --> 00:50:13,000 One of the guests on today's show has decided to donate the sats that he earned by coming 880 00:50:13,000 --> 00:50:19,840 on the show to Zap.Stream, specifically an individual named Kieran who has been instrumental 881 00:50:19,840 --> 00:50:24,640 with bringing live music to the Noster world. 882 00:50:24,640 --> 00:50:28,840 The Noster is another social media platform that we're going to have a different show 883 00:50:28,840 --> 00:50:30,960 on and we'll talk about that later. 884 00:50:30,960 --> 00:50:35,280 But one of the things that you can do is you can donate your sats to other people. 885 00:50:35,280 --> 00:50:36,280 Why? 886 00:50:36,280 --> 00:50:38,600 Because they're putting their life into the universe. 887 00:50:38,600 --> 00:50:42,960 They're putting their work out there for everybody for the betterment of the Bitcoin community 888 00:50:42,960 --> 00:50:46,880 just like you guys are putting your art out in the world for the betterment of the world 889 00:50:46,880 --> 00:50:47,880 right? 890 00:50:47,880 --> 00:50:49,120 And you should be compensated for that. 891 00:50:49,120 --> 00:50:51,480 So you can also donate your sats. 892 00:50:51,480 --> 00:50:56,480 You can also say, hey man, you know when my song is playing, I want it to go to have a 893 00:50:56,480 --> 00:51:01,840 tattoo for humanity of Atlanta or hey man when my song is playing, I want it to go to 894 00:51:01,840 --> 00:51:07,560 this, you know, indigenous group down in South America who's making quilts and pulling themselves 895 00:51:07,560 --> 00:51:08,560 out of poverty. 896 00:51:08,560 --> 00:51:14,240 That's some of the cool stuff that you can do with value for value, with the wallet splitting 897 00:51:14,240 --> 00:51:19,360 technology that is enabled in the podcasting 2.0 world. 898 00:51:19,360 --> 00:51:23,520 So I hope you will take the time to dive into that and to understand it. 899 00:51:23,520 --> 00:51:29,400 Look up at them, Curry, look up Dave Jones, look up Steven Bees, Emporium of podcast tools, 900 00:51:29,400 --> 00:51:30,880 start diving around in Noster. 901 00:51:30,880 --> 00:51:38,500 There's a lot of amazing tools that are going to transform your ability as a small business 902 00:51:38,500 --> 00:51:42,440 owner which is what you are being an independent musician. 903 00:51:42,440 --> 00:51:46,280 These tools are going to transform your ability to succeed. 904 00:51:46,280 --> 00:51:50,400 And as Bobby said, secure your bag man, go for it. 905 00:51:50,400 --> 00:51:51,400 Go for it. 906 00:51:51,400 --> 00:51:59,360 So a lot of cool stuff coming up in the Bitcoin 2.0 podcasting index, Noster, RSS world. 907 00:51:59,360 --> 00:52:05,780 Of course the big thing is these shows coming up in Minneapolis and big shout out to open 908 00:52:05,780 --> 00:52:12,760 Mike up there at first Avenue Minneapolis who is putting his life on the line making sure 909 00:52:12,760 --> 00:52:13,760 these shows happen. 910 00:52:13,760 --> 00:52:14,760 The dude is amazing. 911 00:52:14,760 --> 00:52:18,080 A shout out to you sir for all the work you're doing on the back end. 912 00:52:18,080 --> 00:52:22,360 For anybody who's interested in supporting those shows or live streaming those shows, if 913 00:52:22,360 --> 00:52:28,040 you go over to ainsleycostelo.com, I know that she has all of the information there where 914 00:52:28,040 --> 00:52:34,560 you can check out the live streams of her performances as well as performances from just loud. 915 00:52:34,560 --> 00:52:40,040 And you should go to our artist, our interview from last week or the week before and check 916 00:52:40,040 --> 00:52:42,600 out the review that we did with those two. 917 00:52:42,600 --> 00:52:43,600 Right? 918 00:52:43,600 --> 00:52:44,600 Okay, all shut up. 919 00:52:44,600 --> 00:52:45,600 Thanks to the guests. 920 00:52:45,600 --> 00:52:47,600 Thank you guys for listening. 921 00:52:47,600 --> 00:52:49,600 Don't forget to smile for the mug shot. 922 00:52:49,600 --> 00:52:50,320 See you. 923 00:52:50,320 --> 00:53:00,320 [MUSIC]